The Product Coalition

JULY 19, 2022

Let’s discuss ways to build strategies for high-value customers and work towards establishing a great product experience Who are high-value customers High-value customers are users who have already subscribed, signed up to your product, or own some of your products if you have many products in your ecosystem.

User Friction 123

User Friction Customer Experience User Testing Customer Feedback 123

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? Our guide explains how to create effective conversion paths. This improves customer experience and increases conversion rates. And strengthens the relationship with the customer. Next, create user personas. Let’s get to it!

Research Software 84

Research Software Feedback Software User Testing Reporting Tools 84

Userpilot

JULY 5, 2023

Wondering how to improve customer satisfaction scores and foster long-term success for your SaaS business? Customer satisfaction has become critical for any SaaS business as customers have increasingly competitive options. A good customer satisfaction level ensures great product engagement to retain customers longer.

Customer Satisfaction 94

Customer Satisfaction User Testing Data Visualization Customer Experience 94

Userpilot

MAY 1, 2024

Creating outstanding product experiences is essential for boosting user engagement , enhancing core feature adoption, and improving overall retention. This article provides a step-by-step process to elevate your product experience from “good enough” to “superb”. It’s also not the same as user experience.

Customer Experience 84

Customer Experience Feedback Software Analytic Tools Product Research 84

Userpilot

NOVEMBER 6, 2023

If you want to retain customers, you can’t afford customer experience gaps – it’s that straightforward. In today’s competitive landscape, customers aren’t just buying a product. They want to buy a seamless experience throughout their customer journey. – Analyze your funnel to identify any drop-off point.

Customer Experience 80

Customer Experience Feedback Software Customer Feedback Data Visualization 80

Userpilot

NOVEMBER 29, 2022

Curious how customer churn data can improve customer retention? Customer attrition is one of the most vital metrics for SaaS companies to keep an eye on. In this article, you’ll learn: How to conduct churn analysis. Formulas to measure customer churn rate. You’re in the right place!

Data Visualization 97

Data Visualization Customer Feedback User Testing Customer Experience 97

Userpilot

APRIL 15, 2024

Left unaddressed, customer communication pain points can cause dissatisfaction and eventual churn. This article aims to help you avoid that. We cover: Types of customer pain points. How to identify customer pain points. Six common customer pain points.

User Friction 96

User Friction Customer Communications Analytic Tools Feedback Software 96

Userpilot

MARCH 10, 2024

In either case, monitoring and analyzing user behavior patterns can help drive more user engagement and minimize churn. In this article, we’ll take a closer look at different examples of behavioral patterns. TL;DR User behavior patterns refer to the common behaviors people demonstrate while using an app.

Data Visualization 90

Data Visualization User Testing Customer Feedback Customer Experience 90

Userpilot

JANUARY 22, 2024

What are the most common customer success models? What factors should you consider when choosing one for your SaaS business to provide the best assistance to your customer ? These are the main questions we discuss in this article. A hybrid model combines elements of the two models to tailor the assistance to user needs.

Analytic Tools 83

Analytic Tools Feedback Software User Testing Customer Feedback 83

Intercom, Inc.

JULY 1, 2020

Today, customer expectations are at an all-time high. A proactive customer support approach is the key to regaining control. But this approach not only overwhelms your team, it also means customers frequently have to wait hours or even days to get the help they need. What is proactive customer support?

User Friction 239

User Friction Outbound Customer Experience Onboarding KPIs 239

Userpilot

MARCH 21, 2024

When done properly, learning how to optimize customer activity cycle can build lasting relationships and drive growth. Let’s explore the customer lifecycle, its role in SaaS, and the key strategies to enhance each stage of the cycle. It can improve customer retention , lifetime value, revenue growth, and product development.

User Testing 97

User Testing Analytic Tools Research Software Feedback Software 97

Userpilot

NOVEMBER 5, 2023

Wondering how to scale customer success in SaaS and drive product growth ? If you’re a leading SaaS company, you know that growth is directly tied to helping customers achieve their desired outcomes. An effective customer success team can, thus, drive revenue growth, reduce churn, and increase customer satisfaction.

Analytic Tools 87

Analytic Tools Feedback Software Customer Experience User Testing 87

Intercom, Inc.

FEBRUARY 25, 2021

Most businesses design customer experiences from the inside out, based on what is best for the company, when they should be doing the exact opposite. Few people are as passionate about customer experience as Annette, the founder and CEO of consulting firm CX Journey Inc. How to put the “customer” in “customer experience”.

Customer Experience 211

Customer Experience User Friction User Testing Customer Feedback 211

Userpilot

APRIL 26, 2023

Why is it important to analyze customer data? Because it’s one of the best ways to improve customer retention and grow faster in SaaS. In this article, we cover: What customer behavior analysis is and why it’s important. 6 ways to collect and analyze customer data. What is customer data analysis?

Analytic Tools 96

Analytic Tools Data Visualization Feedback Software Customer Feedback 96

Userpilot

JANUARY 15, 2024

This article shows you the tips and tricks to implement. Steps to conduct user research and incorporate empathy into your design thinking process. Tools for user research and empathic UX design. Empathic design helps you: See the world through users’ eyes—understand their pain points and motivations.

User Testing 101

User Testing Customer Experience Data Visualization Research Software 101

Userpilot

JULY 20, 2023

Wondering how to reduce customer churn rate for your business? In this article, we review different ways to identify potential churn and deal with it. Attrition is the bane of every subscription business; low retention rates will result in a duce and the customer lifetime value and revenue will plummet. Poor onboarding.

Customer Experience 84

Customer Experience Feedback Software Analytic Tools Data Visualization 84

Product Talk

JUNE 15, 2022

Regular touch points with customers are a pillar of continuous discovery. If you’re not regularly talking directly with your customers, you increase your risk of building a product that no one wants or needs. Regular touch points with customers are a pillar of continuous discovery. Tweet This. Tweet This.

Customer Feedback 213

Customer Feedback Data Visualization User Friction Product Research 213

Userpilot

APRIL 3, 2024

Wondering how to create a resource center for your SaaS product? A resource center is a central hub of resources that helps your customers solve problems and learn more about your product. It reduces the load on your support team and improves customer satisfaction by providing self-service support.

Feedback Software 90

Feedback Software Analytic Tools Research Software Data Visualization 90

Userpilot

FEBRUARY 28, 2023

Any product manager should know how to quickly put together a comprehensive customer feedback form: they’re a secret weapon for unlocking deep user insights and gathering quality feedback. TL;DR A customer feedback form is a way to gather customer feedback in a structured way. Let’s dive in!

User Testing 96

User Testing Customer Feedback Feedback Software Customer Experience 96

Userpilot

AUGUST 10, 2023

Are you trying to find your business’s average customer acquisition cost? In today’s competitive landscape, acquiring new customers is essential to any successful business’s or product’s growth. TL;DR Customer acquisition cost (CAC) measures the total sales and marketing expenses for acquiring new customers.

Customer Experience 74

Customer Experience User Friction Customer Feedback Onboarding KPIs 74

Userpilot

JANUARY 9, 2024

But the question is, how do you conduct a UX audit, what quantitative data should you look at, and what does a good UX design even look like? In this article, we provide a step-by-step UX audit guide, a checklist for performing a heuristic evaluation, and various other actionable recommendations. Session recording example by Hotjar.

Analytic Tools 92

Analytic Tools Data Visualization Feedback Software Research Software 92

Userpilot

AUGUST 2, 2023

A customer engagement strategy can be the difference between positive and negative growth for your SaaS. Software users only continue subscribing if they find your platform useful. But how do they know it’s actually worth it when they don’t engage long enough to find out? What is a customer engagement strategy?

Feedback Software 80

Feedback Software User Testing Customer Experience User Friction 80

Userpilot

MARCH 29, 2023

How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? In this article, we also look at different kinds of digital analytics data, how to implement a digital analytics strategy, and the best tools to help you do it!

Data Visualization 83

Data Visualization Analytic Tools Embedded Analytics Feedback Software 83

Userpilot

MAY 31, 2023

By leveraging AI-powered solutions, SaaS companies can unlock a myriad of opportunities to enhance customer satisfaction, engagement , and overall user experience. In this article we’ll look at 10 ways to leverage AI in SaaS, specifically focusing on how it can revolutionize business processes and improve the customer experience.

Analytic Tools 80

Analytic Tools Feedback Software Customer Experience Artificial Inteligence 80

Intercom, Inc.

NOVEMBER 30, 2021

Customer support is more business-critical than ever. But in today’s fast-paced world, your customer support can only be as effective as the technology that underpins it. Study after study shows that the vast majority of support teams are unhappy with their current customer support tech stacks. The future of support is here.

Technical Review 249

Technical Review Feedback Software Analytic Tools Reporting Tools 249

Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! In this article, we’re going to explore how user personas can help you gather and utilize customer insight more effectively.

User Testing 87

User Testing Research Software Customer Feedback Feedback Software 87

Userpilot

APRIL 22, 2024

This article aims to simplify feature analysis. TL;DR Product feature analysis involves evaluating product features to understand their impact on user satisfaction and market performance. It’s often done to guide product planning , enhance account expansion , and optimize self-serve customer support channels.

Data Visualization 88

Data Visualization Analytic Tools Feedback Software Weak Development Team 88

Userpilot

OCTOBER 31, 2022

Want to analyze customer needs in a way that will benefit your business? In this article, we feature the nitty-gritty of customer needs — from the fundamental meaning and types of customer needs to the most efficient method for conducting a customer needs analysis and acting on customer data for business growth.

Data Visualization 92

Data Visualization Analytic Tools User Testing Feedback Software 92

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing. Let’s begin!

Feedback Software 89

Feedback Software Analytic Tools Research Software Customer Experience 89

Userpilot

DECEMBER 7, 2023

This article explores what data-driven insights are and why they are important. These insights help modern businesses understand customers, create targeted marketing campaigns, identify business opportunities, and enhance the customer experience. When businesses collect and analyze data (from customers, marketing, etc.),

Data Visualization 92

Data Visualization Analytic Tools Feedback Software Research Software 92

Userpilot

MAY 2, 2024

Customer retention is vital for product success and business profitability. That’s one question we discuss in the article. You will also learn how to build a retention strategy, what metrics to track, and 10 bulletproof retention tactics for SaaS companies. It keeps the product fresh and users engaged.

Onboarding KPIs 75

Onboarding KPIs Customer Experience Feedback Software Analytic Tools 75

Userpilot

SEPTEMBER 7, 2023

Interested in building a B2B customer journey map? At the very least, a journey map will help you easily analyze and make data-driven decisions to improve the user experience. It also helps align your teams by ensuring everyone is on the same page regarding customer interactions. What is a customer journey map?

Analytic Tools 95

Analytic Tools Feedback Software Research Software User Testing 95

Userpilot

DECEMBER 12, 2023

Want to learn how to create a robust UX roadmap for your UX team ? Look no further as this is exactly what this article covers! UX research aims to identify specific user pain points. Common research techniques include user behavior analysis, surveys, and interviews. Let’s dive in!

Roadmap 92

Roadmap Customer Experience UX Product Research 92

Userpilot

SEPTEMBER 12, 2022

Investing in customer delight is a great business strategy to: Engage customers until they become loyal promoters. Increase customer lifetime value. But what does it even mean to delight customers? And how is it different from satisfaction? You can’t measure customer delight with one metric.

Feedback Software 95

Feedback Software Analytic Tools Customer Experience User Testing 95

Userpilot

APRIL 24, 2024

From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience. In this article, we explain: Why investing in AI in SaaS is a must. How to implement AI to build better products. This includes the SaaS industry too.

Analytic Tools 68

Analytic Tools Feedback Software Data Visualization Reporting Tools 68

Userpilot

JULY 18, 2023

Tracking your customer churn rate will help you keep tabs on business growth. This article shows you various ways to calculate churn, make sense of the data, and create proactive solutions to retain more customers. Types of churn rates you should calculate: customer churn rate, revenue churn rate , and involuntary churn rate.

User Testing 84

User Testing Feedback Software Data Visualization Customer Feedback 84

Userpilot

MARCH 12, 2024

In this article, we explain what Paths is, how to create the report, its use cases, and compare it to similar features in other tools. TL;DR Userpilot Paths allows product , marketing, and customer success teams to map out all the actions users take before or after an event. How to perform path analysis in Userpilot?

Data Visualization 91

Data Visualization Analytic Tools Customer Experience Customer Feedback 91