Userpilot

SEPTEMBER 14, 2023

This is the key question this article discusses, so if you’re after the answer, you’re in the right place! We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. Product testing and iterative development.

Research Software 89

Research Software Analytic Tools Feedback Software Product Research 89

Userpilot

APRIL 7, 2024

SaaS product management is about understanding user pain points, crafting features that solve real problems, and constantly improving the user experience. The approach to managing SaaS products is entirely different from traditional on-premise software. Develop the product roadmap. Problem-solving mindset.

Feedback Software 40

Feedback Software Research Software Analytic Tools Data Visualization 40

Userpilot

NOVEMBER 21, 2023

Do you even need a product launch checklist? Technically not, but it helps a lot to have one, and you will find out why from this article! More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. To evaluate your in-app messages, use flow analytics.

Product launches 84

Product launches User Testing Product Research Analytic Tools 84

Userpilot

AUGUST 15, 2023

A product launch marketing plan is more than a simple press release announcing your product. It is the process that guides you to a successful product release. With several product launches occurring every day, you need something special to ensure your announcement doesn’t get lost in the noise.

Product launches 81

Product launches User Testing Feedback Software Research Software 81

Userpilot

JULY 24, 2023

Every new product launch is equal parts intimidating and exciting. As the market becomes increasingly saturated with similar SaaS products, your product launch can easily get lost in the noise. In this article, we take a deep dive into the technicalities of a product launch.

Product launches 83

Product launches User Testing Product Research ChatGPT 83

Userpilot

NOVEMBER 21, 2022

What does the product launch manager do? Does your organization really need such a role if you already have a product manager ? These are just a couple of questions we’re exploring in the articles so if that’s what you’re after, you’re in the right place. What is a product launch manager?

Product launches 90

Product launches Product Research User Testing Research Software 90

Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. While the product manager’s role may differ from one organization to the next, they will still work with dedicated product owners, engineering and design teams, data analysts, and product marketing managers.

Data Visualization 92

Data Visualization Analytic Tools Feedback Software Research Software 92

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Userpilot

SEPTEMBER 14, 2022

Knowing how to launch a product successfully is no easy feat – it takes careful planning, execution, and coordination. But when done right, a product launch can significantly succeed your business. So, how do you go about launching a product successfully? Market Research. Advertising.

Product Research 82

Product Research Feedback Software Research Software Product Marketing 82

Userpilot

NOVEMBER 28, 2023

What GTM metrics should you track as a product marketer? On your way to building a go-to-market strategy to launch a new product, you might wonder the former question a lot. GTM metrics are pieces of data or indicators that help product marketers like you keep track of the success of their strategy.

Analytic Tools 86

Analytic Tools Research Software Feedback Software Data Visualization 86

Userpilot

JULY 23, 2023

This article covers everything you need to know about assembling the right team and ensuring they collaborate well to achieve desired results. TL;DR A go-to-market strategy is a comprehensive plan for taking your product or service to target customers. But it’s not that easy. Who is part of the GTM team?

Research Software 73

Research Software Data Visualization User Testing Marketing 73

Userpilot

DECEMBER 8, 2022

Why is product failure such a common feature of the SaaS landscape? That’s one of the questions we’re dealing with in the article. We’re also looking at what product managers do to increase the survival chances of their products. Product failure is often attributed to poor UI/UX.

Feedback Software 94

Feedback Software Research Software User Testing Analytic Tools 94

Userpilot

OCTOBER 10, 2022

Is your product marketing strategy lacking inspiration? How about some product marketing examples? In this article, we consider 10 SaaS product marketing examples. How did their product marketing strategy put their audience first? What is product marketing?

Feedback Software 89

Feedback Software Research Software Product Research User Testing 89

Userpilot

JUNE 12, 2023

It can be a tough nut to crack sometimes, but we’ve made it easier in this article. We’ll also show you tools that will simplify everything. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors.

Data Visualization 76

Data Visualization Product Research Research Software Analytic Tools 76

Userpilot

JULY 31, 2023

What does a product marketing manager (PMM) do? This is the question on the lips of many marketing professionals browsing through opportunities at tech companies. Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product.

Product Marketing 84

Product Marketing Onboarding KPIs User Testing Marketing 84

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

Onboarding KPIs 91

Onboarding KPIs Analytic Tools Research Software Product Marketing 91

Userpilot

MAY 17, 2022

Looking for product announcement examples to help inspire your next successful launch? This article covers all you'll need to know as a product marketer or product manager about crafting great product announcements: What are they? What is a product announcement? How do you create one?

Research Software 92

Research Software Onboarding KPIs Product Research User Testing 92

Userpilot

NOVEMBER 21, 2022

In this article, we’re going to break down what beta testing is, what makes a good beta tester, how to find and recruit them, and the difference they can make for you and your software. Beta testing is a term that describes a specific type of test activity: testing with actual users prior to launch. Ready to get started?

User Testing 85

User Testing Feedback Software Analytic Tools Research Software 85

Userpilot

APRIL 6, 2023

Developing and releasing sophisticated products with all the bells and whistles imaginable might seem like a great idea. After all, you want your newly released software to be as good as it gets when it’s finally launched, right? This means complicated UI , redundant features, and unnecessary use of complex technologies.

Feedback Software 87

Feedback Software Analytic Tools Research Software User Testing 87

Userpilot

FEBRUARY 20, 2020

SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. So what does this mean for you and your SaaS? What is product marketing?

Feedback Software 82

Feedback Software Research Software Product Marketing User Testing 82

The Product Coalition

DECEMBER 21, 2020

In this article, we’ll look into idea validation. We’ll explore how you can test and research ideas for your product, service, or business model. Idea validation is a process where a specific product, service, or business idea is tested in various ways to determine its viability. Let’s dive right in!

User Testing 156

User Testing Product Research Research Software Feedback Software 156

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? This is the main question we discuss in this article, so if you’re after the answer, you’re in the right place! A well-structured product team requires a product leader – either a product manager or a product owner.

Analytic Tools 82

Analytic Tools Feedback Software Research Software Product Research 82

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. It helps the customer understand your product and how it can satisfy their needs.

Research Software 95

Research Software Feedback Software Analytic Tools Positioning 95

Userpilot

JANUARY 14, 2023

How can they measure that their product is on a path to success? These are the three key questions we explore in the article, so if you’re after the answers, you’re in the right place! Successful SaaS products satisfy user needs and realize organizational business goals. What is product success in SaaS?

Feedback Software 91

Feedback Software Research Software Product Research User Testing 91

ProductPlan

SEPTEMBER 2, 2022

The ugly truth is product launches are a messy business. There are launch activities to track, expectations to manage, and stakeholders to hold accountable. Product teams carry this burden alone without the help of proper tooling for far too long. What challenges does Launch Management solve?

Reporting Tools 82

Reporting Tools Customer Communications Research Software Marketing 82

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e.

User Testing 92

User Testing Feedback Software Research Software Product Research 92

Userpilot

FEBRUARY 20, 2020

SaaS companies have started to realize that their products should be the main driver of growth. This product-led growth flips the old marketing and sales rulebooks on their heads. Product marketing is a large part of this shift. So what does this mean for you and your SaaS? What is product marketing?

Feedback Software 62

Feedback Software Research Software Product Marketing User Testing 62

Userpilot

JULY 23, 2023

Whether you want to bring in more demand from marketing campaigns or retain customers through better in-app communication – the right marketing team is a must. With a proper marketing team, you can experience better conversion rates and greater demand for your product. What is B2B marketing team structure?

B2B 79

B2B Research Software Feedback Software Customer Experience 79

ProductPlan

OCTOBER 6, 2022

A blank page, much like the one I’m using to write this article, used to scare me. A new product can feel the same way. There is a place between nothing and a great product that’s full of uncertainty. Now, after a decade of managing products and advising, I find it exciting. Earlier in my career, this was nerve-wracking.

Product Research 88

Product Research User Testing Research Software Feedback Software 88

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

SEPTEMBER 18, 2021

Aspiring product marketers – are you worried about nailing your product marketing manager job interview? Whether this is your first product marketing job or if you're moving to a new company, product marketing interviews can be intimidating. Let's get started.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Research Software Product Marketing 52

Userpilot

MAY 31, 2021

The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. What is product marketing?

Analytic Tools 77

Analytic Tools Onboarding KPIs Research Software Product Marketing 77

Userpilot

JANUARY 25, 2021

User persona templates are a shortcut to creating a user persona from scratch for your SaaS business. Contrary to conventional wisdom, for B2B SaaS, you don’t need to fill in every little detail about your user like their favorite food or where they went to school to create a user persona – it’s not a dating profile.

Analytic Tools 54

Analytic Tools Research Software User Testing Customer Experience 54

Userpilot

MARCH 26, 2024

However, a successful launch takes more than building and announcing a remarkable feature. It needs a feature launch plan. In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

However, a successful launch takes more than building and announcing a remarkable feature. It needs a feature launch plan. In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

However, a successful launch takes more than building and announcing a remarkable feature. It needs a feature launch plan. In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

However, a successful launch takes more than building and announcing a remarkable feature. It needs a feature launch plan. In this article, we’ll take a closer look at the different stages of a feature launch and outline strategies to help you get it right. Let’s get started.

User Testing 52

User Testing Feedback Software Product Research Research Software 52