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379: Product strategy is changing. Are you ready? – with Ron Adner, PhD

Product Innovation Educators

He is a Professor of Strategy and Entrepreneurship at the Tuck School of Business at Dartmouth College. His research examines value creation and competition when industry boundaries are changing. These tools are based on the problems we had in the 1950’s-1990’s, but the world has changed. His latest book is?

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A Three-Question Process for Product Team Success (Pragmatic Live Transcripts)

Pragmatic Marketing

We're very fortunate to have Lori Haakmeester Vice President of new product innovations and product operations for Cox automotive welcome Lori. So I know you have a ton of experience in product in lots of different companies. So I have worked in different areas of product per se. Cox automotive is an organization.

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A Three-Question Process for Product Team Success (Pragmatic Live Transcripts)

Pragmatic Marketing

We're very fortunate to have Lori Haakmeester Vice President of new product innovations and product operations for Cox automotive welcome Lori. So I know you have a ton of experience in product in lots of different companies. So I have worked in different areas of product per se. Cox automotive is an organization.

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Why People Buy and What it Means for Your Product

ProductPlan

Do we think Matthew McConaughey is an automotive expert? Yet companies pay these famous folks tons of cash to pitch products and services to us. GitHub’s simple, benefits-touting message is “Build software better, together.” If they could build better software all alone in a cave, then they might take that option.