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What Is Developer Marketing? [Best Practices & Examples Included]

Userpilot

As the name suggests, developer marketing is marketing to developers. In short, developer marketing is more than just capturing the attention of software developers and getting them to use your product. Don’t make the mistake of solely engaging with developers. What is developer marketing?

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Q&A with Tim Herbig on How to Build Data-Informed Products

Revulytics

In his webinar, experienced B2C and B2B product leader Tim Herbig , author of Lateral Leadership: A Practical Guide for Agile Product Management , shows how to be a data-informed product manager. But Netflix also ran qualitative interviews to look at brand perception and loyalty, and ultimately decided to roll out the email.

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Business Development vs. Product Management

The Product Guy

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Vikas started his career as software developer with Siemens. Nis Frome Content and Product, Alpha UX. His articles have been published in Forbes, UX Mag, and Content Marketing Institute.

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Skyrocketing Your Product Growth in 2021: The Ultimate Guide

Userpilot

In both B2B and B2C, buyers want to self-serve. Increased brand awareness: Word-of-mouth marketing from customers who love your brand builds positive brand awareness and gets more people interested in your brand. This is because people get more attached to brands their friends or acquaintances also really like.

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What is Product Marketing and Why Should I Care?

Userpilot

With software development becoming cheaper and more and more democratized, the competition in the SaaS market has become fierce. … They also promote a company, its brand and ensure the consistency of the marketing message. That means it doesn’t include brand awareness. This includes i.a.

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Product Strategies for Non-Strategists

The Product Guy

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Vikas started his career as software developer with Siemens. Nis Frome Content and Product, Alpha UX. His articles have been published in Forbes, UX Mag, and Content Marketing Institute.

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What is Product Marketing and Why Should I Care?

Userpilot

With software development becoming cheaper and more and more democratized, the competition in the SaaS market has become fierce. … They also promote a company, its brand and ensure the consistency of the marketing message. That means it doesn’t include brand awareness. This includes i.a.