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A Guide to Customer Retention: Importance, Strategies & Metrics

Userpilot

Customer retention is vital for product success and business profitability. TL;DR Customer retention is the ability to keep your customers actively using their products. Key metrics to measure customer retention include customer retention rate , customer churn rate , customer acquisition cost, and customer effort score.

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How to Build a Successful Community for Your Product

Userpilot

Successful brand communities are the ultimate goal, offering valuable insights and fostering customer loyalty. Try Userpilot and Take Your Customer Loyalty to the Next Level Get a Demo 14 Day Trial No Credit Card Required What exactly is online community building? Why building a community is important for brand loyalty?

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The Future of Fashion

AB Tasty

5 Pillars to Reshape Customer Experience In the ever-evolving landscape of fashion and e-commerce, digital innovation has become a driving force behind transforming the customer experience. The Mobile Customer: Shopping on the Go The mobile customer has become a dominant force in the fashion industry.

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How to Calculate Customer Retention Rate?

Userpilot

Wondering how to calculate customer retention rate and why? It’s important to measure the customer retention rate to see how well your product retains customers and to monitor any changes to try and improve it. TL;DR Customer retention rate measures the percentage of customers a company keeps over a specific timeframe.

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Marketing Funnel KPIs: How To Define Success at Every Stage of the Funnel in SaaS?

Userpilot

This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel is a visualization of a customer’s journey with your business, from acquiring them to turning them into loyal brand advocates. What is a marketing funnel?

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Customer Loyalty Analytics: How To Collect Analytics Data and Drive Retention in SaaS?

Userpilot

How can customer loyalty analytics help you understand the retention potential? Is customer loyalty analytics the same as customer retention analytics? In SaaS, customer loyalty is extremely important, but it takes time to achieve. What is customer loyalty in SaaS?

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How to Convert NPS Passives into Promoters

Userpilot

NPS (Net Promoter Score) passives are customers who have moderate feedback about your product but are not enthusiastic supporters. Turning the NPS passives into promoters can improve user sentiment , retention rate, and customer loyalty. Segment passive customers and offer them targeted offerings through in-app messages.