Userpilot

OCTOBER 18, 2021

To answer this question (and take action), you basically need three things: Metrics – so you know how fast is your SaaS growing and what do you need to do to improve the growth rate. You can measure growth by using various metrics like pirate metrics. Dave McClure’s Pirate Metrics. Pirate Metrics consist of: Acquisition.

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Userpilot

JANUARY 17, 2022

Looking for the best NPS surveys software to help you understand customer sentiment and improve customer loyalty with just one simple survey? That’s why we’re taking a look at the best NPS software so you can find the best match for your business and get on the road to sending those insightful surveys!

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Userpilot

SEPTEMBER 12, 2022

Do you know that customer touchpoints can exponentially influence product growth ? It may be reading articles on your blog, engaging with ads, leaving reviews, contacting the support team, and so on. Group customer touchpoints by using the Pirate metrics framework. Focus on the most important touchpoints in each stage: 1.

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Userpilot

JUNE 2, 2022

What are the B2B SaaS metrics you should be tracking right now? It’s easy to get swept away by the plethora of vanity metrics out there. But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics.

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Userpilot

DECEMBER 20, 2022

So let’s find out how you can leverage data to streamline your product marketing decisions and secure a steady route to success. Key awareness stage KPIs are ad clicks, blog post views, and SEO rankings. Key consideration stage KPIs are pricing page clicks, case study views, and the number of demos requested.

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Userpilot

SEPTEMBER 24, 2020

In this blog, we’ll not only discuss the features you need to look for in NPS tools, but also how to use them to make most out of your survey. So since Reicheld published his seminal Harvard Business Review article “ The One Number You Need to Grow ” in 2003 – NPS rapidly grew to prominence. Source: userpilot.com.

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Userpilot

JANUARY 30, 2023

Product adoption is crucial for the success of SaaS companies because it secures users to be long-term customers. But what are some product adoption examples you can learn from? Improving feature adoption is easier said than done. Becoming aware of the product's existence through branding and marketing campaigns.

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Userpilot

JULY 15, 2022

Whether you’re trying to accelerate customer acquisition or increase product engagement, understanding the dark funnel is necessary. Industry blogs, social media channels, influencers and subject matter experts, product review websites, and offline conversations contribute to the dark funnel. SaaSholic Blog.

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Userpilot

SEPTEMBER 8, 2021

Product tours are an essential way to onboard users in your app. Yet, all too often, SaaS businesses see their customers not completing the product tour, or even churning during the onboarding stage. Product tours are a way of showing users the product features they need to learn in order to activate.

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Userpilot

MAY 12, 2022

What are the best practices for new product announcements? What tools and channels can a product manager use to effectively announce new products or features? Let’s dive into how, when, and where to announce your new products or features to increase their adoption and your customer base.

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Userpilot

JULY 22, 2023

Customer behavior analysis helps you to understand what goes on in your customer’s head and respond to it to help with product growth. Use analytics to see what satisfies your customers and what doesn’t, and make changes to your product to improve customer satisfaction and loyalty. What is a customer behavior analysis?

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Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? In this blog post, I'll take you through the best strategies for a SaaS business are and show you the best examples from known SaaS brands. Sounds simple, right? Not necessarily. What is SaaS marketing?

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Userpilot

JULY 6, 2022

The loss of customers indicates that your product is not providing value to them in the long run, which can negatively impact profitability and the likelihood of establishing lasting relationships with your customers. To reduce revenue churn, you can use welcome screens to provide personalized onboarding flows and improve user onboarding.

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Userpilot

DECEMBER 10, 2023

Are you a product-led or sales-led kind of SaaS? Or perhaps you’ve managed to marry the two strategies and embraced product-led sales? If not, but you’d like to learn more, then why not watch the talk that Ben Williams , known as the Product-Led Geek, delivered at the recent Product Drive hosted by Userpilot?

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Userpilot

AUGUST 18, 2022

Customer advocacy is analyzed by looking at net promoter scores , a metric that measures on a scale of 1-10 how likely someone is to refer you to a friend. Get new advocates onboard with positive incentives, such as physical rewards or VIP experiences. Are some customers experiencing setbacks in your product?

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Userpilot

JANUARY 24, 2022

Many SaaS product owners do it but there’s no straight answer to this question. With that being said, you need to push your revenue to a level where it surpasses the amount you lose due to drop-offs. Gamification incentivizes customers to upgrade to secondary features to get more value from your product.

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Userpilot

JUNE 21, 2021

But what is the best NPS feedback software for this task? Here is a list of the top five NPS software tools, with a set of questions to help you evaluate which one should go into your SaaS martech stack. NPS scores are a standardized metric for measuring user satisfaction. What is NPS feedback software? Table of Contents.

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Userpilot

SEPTEMBER 29, 2022

What exactly is product value? What can product managers do to measure and increase it? Product value is how well your app helps customers achieve their goals compared to competitors. It highlights the benefits of the product and its advantages for the prospective customer. What is product value? Book the demo !

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Userpilot

MAY 5, 2022

Churn analytics helps you detect your product friction points and understand why users stop using the tool. This is crucial if you want to know how healthy your SaaS product is and what should be improved to increase customer retention and lower the churn rate. A churn rate over 10 % indicates trouble. What is churn analytics?

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Userpilot

JANUARY 5, 2023

The Net Promoter Score (NPS) is one of the key SaaS metrics. NPS (Net Promoter Score) survey is a customer loyalty and satisfaction metric that measures the likelihood of recommendation on a scale of 0-10. They are highly satisfied customers who will likely recommend your product or service to a friend or colleague.

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Userpilot

SEPTEMBER 22, 2021

Engagement tools are software applications that help to facilitate and encourage two-way interactions between your SaaS and its customers. The right in-app engagement software will help you to increase in-app user engagement. Personalized onboarding can reduce churn by keeping users highly engaged.

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Userpilot

JULY 13, 2021

Most SaaS businesses recognize that interactive walkthroughs are a helpful onboarding tool , but few use them correctly. Too often, they are conflated with product tours , leaving the customer confused as to why they are being shown features they don’t need. That’s a product tour , and you should avoid those.

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Userpilot

OCTOBER 23, 2022

A B2B SaaS customer journey map is key to creating a wholesome product experience for your customers. To get it right, SaaS companies must step back and see the product from the customer’s viewpoint. Starting from their first point of contact to when they subscribe and eventually become raving fans of your product.

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Userpilot

FEBRUARY 13, 2020

Product experience is fast becoming one of the most important things to consider when it comes to growing your SaaS company. We’re going to explain exactly what product experience means, why you need to start caring about it, and steps you can take to provide the best possible experience for your users. What is product experience?

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Userpilot

DECEMBER 31, 2022

Customer churn measures the number of customers who stopped paying or using your product/service over a specific period. The five common reasons behind customer churn are poor customer tickets, involuntary churn, wrong product-market fit , bugs, glitches, and downtime. What is customer churn? Customer churn vs revenue churn.

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Userpilot

JANUARY 12, 2023

First, the use cases we’ve put together for this article present different angles of how to act on behavioral data at different stages of the customer journey. So let’s jump straight to the article to uncover product growth insights with the help of behavioral analytics. Feature usage tracking. Ready to practice?

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Analytic Tools Data Visualization Feedback Software Customer Feedback 98

Business of Software Conference

JULY 29, 2019

At every Business of Software Conference we record the talks so that you, the great people of the internet, can join in the feast of learning that our attendees get to gorge themselves upon. We release new talks regularly right here on our blog. Product & UX. 2 – Product & UX. Building Teams. Creativity.

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Intercom, Inc.

DECEMBER 10, 2018

In-app marketing is about reaching out to your customers while they’re inside your product to engage, retain, or upsell them. This can be anything from in-app notifications and messages , to tooltips, splash pages, hard-coded user interface (UI) copy, banners or modals. Re-onboarding for inactive users coming back after a break.

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Userpilot

DECEMBER 6, 2022

In this article, we will cover the customer experience metrics that reflect users’ perceptions of your brand and how you can improve their experience. This helps you strengthen customer relationships, making them more likely to stick to your product. 10 most important customer experience metrics to measure CX.

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Userpilot

SEPTEMBER 15, 2022

Customer happiness dictates user loyalty based on how happy they are with your team or product. Measuring customer happiness requires looking at metrics such as customer satisfaction, customer retention, and customer lifetime value, among others, to get the big picture. But it’s not just a metric you’re going for.

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Indicative

MARCH 12, 2021

The big challenge for SaaS companies today isn’t customer acquisition—it’s activation, getting those leads to fully adopt the product and become long-term active users. That means SaaS product and marketing teams need to shift their focus toward product adoption. A Framework for Driving Product Adoption.

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ProductPlan

OCTOBER 1, 2020

Product managers, product leaders, and product executives have no shortage of educational opportunities. From books , podcasts , and blogs to earning certificates and joining online communities , there is truly an abundance of options (read the short Guide to Product Management Resources to learn even more).

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Userpilot

MARCH 1, 2022

Tactics you can implement right away to re-engage with inactive users: Remind users about important onboarding steps they may have missed. The “feature highlight” email marketing campaigns. For a SaaS product, the definition of active and inactive users is more in-depth. Track product usage for each of your users.

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Userpilot

DECEMBER 18, 2020

How should I bring the disengaged users back to my product? Declining user engagement is a slippery slope to churn – every Product Manager’s greatest nightmare. And if you feel you’d rather talk to someone about it than read a blog post and try to figure it out yourself – jump on a free call with our product expert!

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Userpilot

MARCH 21, 2023

Are its features worth the money, or are there better alternatives for your product management team? UserGuiding is a reliable platform that helps businesses optimize user onboarding processes with effective guidance solutions. You can use UserGuiding analytics to track and optimize your onboarding materials’ performance.

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UX Studio: Product Management

SEPTEMBER 25, 2017

After our team at UX Studio started using product management tools, the time spent on communication surprisingly decreased. As a product manager, you know the drill. We created a list of all the essential platforms a product manager would need , so anyone can revolutionize their team workflow. Cons: Few features.

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Userpilot

JULY 17, 2023

Searching for the best software for customer feedback to truly understand your customer sentiment ? Software for customer feedback has become essential for SaaS businesses that have customers in their hearts. Actionable insights from feedback help you better align your product with customers’ needs and retain them for longer.

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