Remove Branding Remove Certifications Remove Course Remove Product launches
article thumbnail

Creating a Product Launch Training Program

ProductPlan

Instead, focus your product launch training for marketing on the meaningful benefits and advantages of the product. Of course, the gear heads can always read the fine print, but that’s not where marketing focuses their pitch. Sales teams benefit from a FAQ document when having product conversations.

article thumbnail

Creating a Product Launch Training Program

ProductPlan

Instead, focus your product launch training for marketing on the meaningful benefits and advantages of the product. Of course, the gear heads can always read the fine print, but that’s not where marketing focuses their pitch. Sales teams benefit from a FAQ document when having product conversations.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Product Marketing Resources: Everything You Need To Know in 2022

Userpilot

Therefore, as a product marketer, you need to continually update your skills to remain relevant in a constantly changing industry. We’ve compiled a list of the best resources to get you started – from tools and blogs to courses. In this era of product-led growth, product marketing can’t be ignored.

article thumbnail

Essential AI Product Manager Skills

The Product HQ

Studying artificial intelligence and machine learning via a specialized course is a solid option to help you develop in the field. These types of courses familiarize you with terms and features of the machine learning world such as neural networks, feedback loops, ML products, and training data sets.

article thumbnail

Essential Product Lead Skills

The Product HQ

Having a mixture of skills is important if you are moving into product management from an alternative career path. Hard skills are specific to the role of a product lead. Educational courses and hands-on experience in product management provide valuable knowledge and technical expertise.

article thumbnail

Essential eCommerce Product Manager Skills

The Product HQ

Even though an eCommerce product manager does not need to be too technical, these basic technical skills help them understand the product, identify risks, raise issues as early as possible, and develop better solutions. Looking to become an ecommerce product manager? What skills do you need to be a product manager?

article thumbnail

Group Product Manager vs. Principal Product Manager: What’s The Difference?

The Product HQ

In this article, we outline the differences between a group product manager and a principal product manager, while exploring in detail the responsibilities, salaries, skills, career path trajectory, and certifications for each role. Group Product Manager vs. Principal Product Manager: What Do They Do?