Userpilot

AUGUST 15, 2021

A key reason why customer engagement metrics are important to successful SaaS businesses. In this article, we will walk you through ten important user engagement metrics to measure. Measure engagement by feature usage to understand what brings the most value. What are customer engagement metrics? Let's get started!

Feedback Software 98

Feedback Software Analytic Tools Onboarding KPIs Customer Experience 98

Userpilot

MARCH 8, 2022

What is user analytics, and how can it help you drive product growth ? This allows you to see what different segments of your customers are doing in your product and why they behave that way. With smart strategies and the right user analytics tools, you can leverage user analytics to improve SaaS metrics and unlock growth.

Analytic Tools 93

Analytic Tools Data Visualization Onboarding KPIs Customer Experience 93

Userpilot

JANUARY 29, 2024

A good SaaS UX design is critical to a successful SaaS product in today’s constantly evolving and competitive market. An efficient and effective design with users’ needs at the center stage encourages product engagement and reduces churn. It covers every user touchpoint from registration and onboarding to adoption.

Feedback Software 100

Feedback Software Analytic Tools Research Software Data Visualization 100

Userpilot

FEBRUARY 27, 2024

Funnel analytics is one of the buzzwords in marketing, sales, and product management. We explain what funnel analytics is, why it’s relevant, and how to conduct and leverage it to drive product success. This helps SaaS businesses assess the impact of product changes and identify the best time to engage users.

Data Visualization 82

Data Visualization Analytic Tools Customer Experience Feedback Software 82

Userpilot

NOVEMBER 13, 2023

If you want loyal customers who keep coming back to your product or service, you need customer enablement. Having a great product just isn’t enough anymore. That’s exactly what effective customer enablement does – it helps customers get all the tools needed for successful product engagement. Let’s find out.

Feedback Software 90

Feedback Software Data Visualization Analytic Tools User Testing 90

Userpilot

APRIL 22, 2024

In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. TL;DR Customer success builds long-lasting relationships, increases customer retention , lifetime value , and advocacy, and informs product development.

Analytic Tools 73

Analytic Tools Feedback Software Research Software Customer Experience 73

Userpilot

NOVEMBER 21, 2023

Product analytics Hubspot can help you to make data-driven decisions about your product development and marketing needs. From understanding customers to driving sales, analytics is a crucial tool for modern product managers. In this article, we examine what you can achieve with the product analytics software from Hubspot.

Data Visualization 89

Data Visualization Analytic Tools Reporting Tools Onboarding KPIs 89

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 91

Feedback Software Research Software Analytic Tools Product Research 91

Userpilot

OCTOBER 21, 2022

Does it have anything to do with the Minimum Viable Product? Why would you care about MVE as a product manager ? Minimum Viable Experience (MVE) describes how your users must feel when they interact with your product to stay with the company and keep using the product. Why is the MVE important in product management?

Customer Experience 95

Customer Experience Onboarding KPIs User Testing Customer Feedback 95

Userpilot

APRIL 29, 2024

SaaS renewal best practices for driving free to paid conversions include: Create a personalized onboarding experience to retain trial users. Monitor customer health metrics to identify at-risk users. Leverage reverse trials for stand-alone features. Guide trial users towards key actions with checklists.

Feedback Software 77

Feedback Software Onboarding KPIs Data Visualization Customer Feedback 77

Userpilot

MARCH 21, 2024

But what strategies can you follow to boost product engagement at every stage of their journey? TL;DR The customer activity cycle (or lifecycle) represents a customer’s complete journey with a product or service, from initial awareness to eventual advocacy or departure.

User Testing 95

User Testing Analytic Tools Research Software Feedback Software 95

Userpilot

JUNE 22, 2022

A smooth customer onboarding process is key for any SaaS company, and in-app help can be a real game-changer. A well-designed in-app help center will help users to get instant answers to common support questions thus enhancing and simplifying the onboarding process. Mobile app users may find this feature particularly useful.

Onboarding KPIs 52

Onboarding KPIs Reporting Tools Customer Experience Customer Communications 52

Userpilot

MARCH 25, 2024

Product tours are very common in SaaS products. However, not all product tours are created equal: many companies fail to realize their full potential. Worry not, though, as our in-depth guide explores the best practices for designing this popular type of onboarding experience. Ready to dive in? Ready to dive in?

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Reporting Tools 52

Userpilot

JANUARY 8, 2024

Best practices for effective customer acquisition and product-led growth. 16 Customer acquisition strategies to grow your customer base This section covers strategies to attract your ideal users and keep them glued to your product when they finally sign up. In-app strategies for converting free or trial users to paying customers.

Analytic Tools 99

Analytic Tools Research Software Feedback Software Customer Experience 99

Userpilot

JULY 15, 2021

Despite its growing popularity, many people are still unfamiliar with SaaS product marketing. A common question is: what is SaaS product marketing? In this post, I will give you an overview of what SaaS product marketing is and what it entails. Marketing automation is an integral part of product marketing.

Research Software 98

Research Software Onboarding KPIs Definition Product Marketing 98

Userpilot

OCTOBER 19, 2021

Although best known for its analytics , Pendo features two other toolsets that are of value to product marketing teams. There's a product tour system that guides users towards feature adoption. Pendo’s analytics includes the following 4 features: Paths, Funnels, Reports, and Retention. Dashboards.

Data Visualization 84

Data Visualization Analytic Tools Onboarding KPIs Feedback Software 84

Userpilot

SEPTEMBER 12, 2022

Do you know that customer touchpoints can exponentially influence product growth ? Customer touchpoints are all customer interactions with your brand — direct and indirect. Every customer touchpoint factors into brand perception and, therefore, impacts revenue so it’s critical to track them.

Analytic Tools 93

Analytic Tools Feedback Software User Testing Customer Experience 93

Userpilot

AUGUST 2, 2023

Whereas data-driven email marketing uses valuable customer data to send the right email at the right time to assist with your product’s growth. TL;DR Data-driven email marketing relies on customer data insights to drive decisions to help increase email metrics. Don’t overload the customer with emails. Book a demo now.

Data Visualization 84

Data Visualization Analytic Tools Customer Experience User Testing 84

Userpilot

AUGUST 18, 2022

There is nothing more important to a brand than making its customers happy. While customer satisfaction is essential to brand success, taking proactive measures toward turning these satisfied customers into advocates is key to business growth. For the same reason, personalize your product for the most relevant and enjoyable experience.

User Testing 92

User Testing Customer Experience Customer Feedback Feedback Software 92

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Personalize the onboarding process according to users’ JTBD. Help customers gain full value from your product. Userpilot’s many features help you implement robust personalization strategies.

Feedback Software 87

Feedback Software Analytic Tools Research Software Customer Experience 87

Userpilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience." What is product experience?

Customer Experience 89

Customer Experience Analytic Tools Feedback Software Onboarding KPIs 89

Userpilot

OCTOBER 1, 2022

We’ve compiled the fundamentals of proper user onboarding that leads to software adoption—so you don’t have to do more research. Software adoption is a step-by-step process to make users comfortable and habitual with a new software system. Use onboarding checklists to drive users to the activation point as fast as possible.

Feedback Software 92

Feedback Software Research Software User Testing Onboarding KPIs 92

Userpilot

OCTOBER 30, 2022

Tired of churn and want to drive retention for your brand? And it doesn’t matter what systems or tools you use; you’ll struggle if user satisfaction isn’t the bedrock of your customer retention strategy. CRR is the most common but not the only metric to measure the success of your customer retention strategy.

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Feedback Software Data Visualization Customer Communications Customer Experience 85

Userpilot

OCTOBER 1, 2022

A user funnel represents the customer journey from first finding out about your product, to becoming a paying customer and then a brand advocate. The Pirate Metrics Framework is a method of categorizing and grouping together metrics depending on the stage of the user funnel. Dave McClure’s Pirate Metrics.

Analytic Tools 85

Analytic Tools Feedback Software Customer Experience User Testing 85

Userpilot

OCTOBER 17, 2023

Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Collecting customer insights is essential to answer important questions about your users and how your product fits their needs. Since you need the right tools to follow a customer insights strategy.

Data Visualization 81

Data Visualization Analytic Tools Feedback Software Research Software 81

Userpilot

AUGUST 2, 2023

Choose metrics to track the success of the engagement strategy. 12 Customer engagement strategies for driving retention: Personalize the onboarding process for new users to boost engagement. Engage users right from the start of their journey with onboarding checklists. Improve feature engagement with interactive walkthroughs.

Feedback Software 78

Feedback Software User Testing Customer Experience User Friction 78

Userpilot

DECEMBER 13, 2021

What is a product adoption process? In this blog, we’ll explain why, and how you can get more of your users adopting your product – becoming long-term, stable, and profitable customers. That is, they need to promote product adoption. Automate product adoption with product growth software.

Research Software 94

Research Software Feedback Software User Testing Customer Experience 94

Userpilot

DECEMBER 22, 2023

A few common examples of microcopy in UX include CTAs, error messages, placeholders, in-app guidance and new feature announcements , and confirmation messages. Marketing copy aims to promote the product and motivate users to buy it, so it uses engaging and emotionally evocative language. Make it an instruction manual, not a poem.

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Analytic Tools Feedback Software UX Data Visualization 96

Userpilot

JULY 25, 2022

These customers will be committed to the brand and not easily swayed by availability, price, or any juicy offer from competitors. Metrics to measure customer loyalty: NPS , Customer Loyalty Index (CLI), retention rate , customer lifetime value, and negative churn. Loyalty programs make brand ambassadors out of ordinary users.

Analytic Tools 90

Analytic Tools Feedback Software User Testing Customer Feedback 90

Userpilot

JULY 18, 2023

TL;DR Customer churn is the rate at which users discontinue their subscription or stop using a particular product or service. The most common reasons behind high churn rates are: Bad product-customer fit. Poor onboarding. Here are other metrics subscription-based companies should track alongside churn: Customer retention rate.

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User Testing Feedback Software Data Visualization Customer Feedback 83

Userpilot

SEPTEMBER 1, 2021

Looking for some SaaS Product Marketing examples you could implement to drive growth for your product ? SaaS product marketing is the strategies and tactics applied to software products and apps to create demand and drive the adoption and retention of said product by the end-user. What is SaaS product marketing?

Feedback Software 87

Feedback Software Research Software User Testing Customer Feedback 87

Userpilot

OCTOBER 29, 2023

We also look at: how to calculate willingness to pay factors that influence it how product managers can boost it Let’s get right to it! TL;DR Willingness to pay (WTP) is the maximum amount that customers are ready to pay for a product, while willingness to accept (WTA) is the minimum amount that would satisfy a seller.

Research Software 94

Research Software Feedback Software Analytic Tools User Testing 94

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview. Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job.

Customer Experience 85

Customer Experience Analytic Tools User Testing Customer Feedback 85

Userpilot

JUNE 22, 2021

When new users drop off, product metrics suffer. Onboarding new users is one of the best ways to prevent this from happening. To provide the best onboarding experience, you naturally need the best onboarding software for SaaS. What to look for in the best onboarding software for SaaS? Conclusion.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Userpilot

JUNE 30, 2023

It enables them to reach audiences across the globe to drive market expansion and product growth. However, it often requires wider changes like cultural adaptation, search engine optimization, or adjustments to the UI, date formatting, currencies, and payment systems. Content localization is absolutely essential for SaaS companies.

Research Software 81

Research Software Analytic Tools User Testing Onboarding KPIs 81

Userpilot

SEPTEMBER 4, 2023

Discover how to achieve remarkable growth results through customer journey optimization at the upcoming Product Drive talk by Audrey Melnik (Co-Founder of Unlocking Growth). Customer journey optimization refers to the strategic process of analyzing and enhancing a customer's entire experience with a brand. Register here for FREE!

Data Visualization 81

Data Visualization User Testing Analytic Tools Customer Feedback 81