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Product Strategy Depends on Company Strategy

Mironov Consulting

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    We can’t build a sensible product strategy in a vacuum.  

Strategy 119
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6 Best Product Manager Courses in 2021 – For All Proficiency Levels

Userpilot

A product manager course for mid-career product managers should teach you things like ruthless feature prioritization and how to define and track product goals. Product Management Certification by Product School is a cohort-based course that gives you a certificate recognized by hiring managers globally.

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How to Become a Director of Product

The Product HQ

That gives you the experience and expertise to get to the next level, where you start managing other product managers. Over time, potential product directors need to show an ability to lead the entire product team. On top of that, they need to show success in every product strategy they own.

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Tools to Help Product Managers Think Strategically and Commercially: State of Product Meeting

Mind the Product

It also stretches product managers to consider their impact on the wider business, by asking them to review their products margins and revenue generating impact. State of Product. State of Product is the biggest presentation you’ll ever prepare for and its aim is to define and communicate strategy for the coming year.