Intercom, Inc.

DECEMBER 4, 2018

At Intercom we think a lot about what it means to deliver a differentiated customer experience. We know companies are using our suite of products across the entire lifecycle to engage website visitors, onboard new users, upsell trial users and support existing customers.

Customer Experience 99

Customer Experience Differentiation Onboarding KPIs Customer Feedback 99

Userpilot

DECEMBER 19, 2022

Creating buzz with consumers or even having a product go viral is quite easy in a B2C (business-to-consumer) environment. However, getting the attention of your target customers with B2B marketing strategies is a lot harder. Apple is the best example of a company with B2B marketing and B2C marketing.

B2B 105

B2B User Testing Research Software Analytic Tools 105

Userpilot

FEBRUARY 4, 2022

We’ll also go over how to improve essential SaaS sales metrics like customer acquisition cost, annual recurring revenue, average purchase value, and expansion MRR so you can make the most out of your SaaS product. A self-service SaaS sales process is best for companies with a simple and/or affordable product.

Feedback Software 98

Feedback Software Research Software Reporting Tools Onboarding KPIs 98

Userpilot

NOVEMBER 8, 2022

How do you make sure your product marketing team is actually working toward success? By using product marketing OKRs to guide strategy and track progress. But when it comes to products, you can’t ignore the rest of the funnel. This article is focused on product marketing OKRs and how they help product teams drive adoption.

Onboarding KPIs 105

Onboarding KPIs Product Marketing Marketing Data Visualization 105

Userpilot

AUGUST 14, 2023

TL;DR Growth marketing is achieving exponential and sustainable growth by implementing high-impact tactics across the user journey. The Pirate Metrics Framework is a great growth marketing framework – covering the 5 stages of acquisition , activation , retention , referral, and revenue. Host webinars to promote new features.

Onboarding KPIs 98

Onboarding KPIs Strategy Marketing User Testing 98

Userpilot

APRIL 26, 2024

Customer success is a core growth driver for any SaaS business. The SaaS market is crowded with tons of similar products and the best ones that stand out are those who delight their customers regularly. Are you wondering how to retain your customers and make them love your product? No worries!

Feedback Software 81

Feedback Software Analytic Tools Research Software User Testing 81

Userpilot

FEBRUARY 1, 2022

What is product experience? How is it different from customer experience? Why is product experience important for your SaaS? Product experience (PX) is a subcategory within the overall user experience and it refers to the overall sentiment and satisfaction a user has based on their experience with engaging with your product.

Customer Experience 98

Customer Experience Data Visualization Analytic Tools Feedback Software 98