The Product HQ

APRIL 20, 2024

Looking to become a SaaS product manager? The need for SaaS product managers is skyrocketing with each passing year. More and more businesses develop Software as a Service (SaaS) products to remain relevant in their respective markets and grow their income streams. How to Become SaaS Product Manager?

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

Userpilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Of course, it’s not a walk in the park. Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth.

Research Software 92

Research Software Feedback Software Customer Experience Customer Feedback 92

Product Talk

APRIL 3, 2024

Customer interviews are one of the most impactful activities a product team can do. Customer interviews are one of the most impactful activities a product team can do. Tweet This An early customer interviewing mistake is to spend your interview time exploring your solution ideas. But only if we use the right methods.

User Testing 166

User Testing Customer Experience Customer Feedback User Friction 166

Userpilot

SEPTEMBER 5, 2022

Wondering how to ask for customer reviews effectively and get them to respond immediately? Customer reviews play an integral role in any SaaS company’s marketing and customer service efforts. These reviews can directly influence consumer sentiments , attract new customers, and help your product grow.

Feedback Software 91

Feedback Software Analytic Tools Research Software User Testing 91

Userpilot

DECEMBER 13, 2023

Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey. Why is it important to create a user experience strategy?

Research Software 84

Research Software Analytic Tools Feedback Software User Testing 84

UX Planet

FEBRUARY 11, 2024

Photo by LUM3N on Unsplash Personalization in user experience is a very productive concept which all designers and builders should take note of. Personalized apps or websites make users feel like the platform just gets them and understands what exactly they need. Netflix, Amazon, and Spotify do this a lot.

Customer Experience 98

Customer Experience User Experience Research Software User Testing 98

Userpilot

NOVEMBER 1, 2022

Personalized customer service is a secret ingredient for improving customer engagement , retention, and loyalty. In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. 7+ customer service personalization strategies. Address customers by name.

Data Visualization 92

Data Visualization Feedback Software Analytic Tools Research Software 92

Product Talk

DECEMBER 7, 2022

Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview? Tweet This.

User Testing 197

User Testing Reporting Tools Customer Experience Research Software 197

Userpilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Of course, it's not a walk in the park. Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth.

Research Software 59

Research Software Feedback Software Customer Experience Customer Feedback 59

Userpilot

JULY 14, 2023

We also look at: Different types of analyses to include in your framework How to develop a product analytics framework And, the best product analytics tools. Implementing a product analytics framework enables data-driven decision-making, leading to higher customer satisfaction, loyalty, and retention. Book the demo to find out more.

Analytic Tools 73

Analytic Tools Data Visualization Feedback Software Research Software 73

Userpilot

AUGUST 15, 2023

Start by conducting extensive market research to understand the landscape, map out the needs of individual users to understand pain points, develop a clear value proposition, and then define key performance indicators to measure progress against. Post-launch is a crucial phase too. Book a demo with our team to learn more.

Feedback Software 76

Feedback Software Research Software Analytic Tools Product launches 76

Userpilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Of course, it's not a walk in the park. Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth.

Research Software 52

Research Software Feedback Software Customer Experience Customer Feedback 52

Userpilot

AUGUST 30, 2023

With many customer acquisition channels available, how do you choose the right one? Of course, it's not a walk in the park. Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth.

Research Software 52

Research Software Feedback Software Customer Experience Customer Feedback 52

Userpilot

JULY 31, 2023

Looking to improve the user experience for your app? TL;DR Improving your UX helps to exceed user expectations, increase user satisfaction, and drive retention and loyalty. Here are 15 strategies for a better UX: Conduct user research to understand the personas you will design experiences for.

Feedback Software 87

Feedback Software Analytic Tools Research Software Customer Experience 87

Userpilot

JANUARY 3, 2023

Are there any special tools I can use? Churn risk is the possibility that a customer will stop doing business with you. The main way SaaS companies determine this risk is through in-app activities. Identifying churn helps to: Improve retention and increase your base of loyal customers. What is customer churn risk?

Analytic Tools 83

Analytic Tools Feedback Software Research Software Data Visualization 83

Userpilot

NOVEMBER 8, 2023

In this article, we'll explain what behavioral personas are, the invaluable insights , and how to use them to drive growth in your SaaS. TL;DR A user behavioral persona is a document representing a distinct group of users who share similar behaviors, motivations, and goals. Of course, having the right tooling helps.

Data Visualization 86

Data Visualization Analytic Tools Research Software Customer Experience 86

Intercom, Inc.

MARCH 18, 2021

In previous episodes, we’ve talked about how customer feedback and cross-team collaboration play a crucial role in the features and updates we build here at Intercom. Or rather, two – conversation topics and custom reports. I mentioned at the start our company values: obsessesing over our customer success. Thomas: Awesome.

Data Visualization 211

Data Visualization Reporting Tools User Testing Customer Feedback 211

Userpilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job.

Customer Experience 85

Customer Experience Analytic Tools User Testing Customer Feedback 85

Userpilot

FEBRUARY 27, 2023

Appcues or Spekit – which is the best tool for customer feedback for your SaaS? And is there a better in-app onboarding software that would better fit your needs? Why choose Appcues though if Userpilot can provide you with a more robust customer feedback toolkit, without the hefty price tag?

Feedback Software 52

Feedback Software User Testing Analytic Tools Customer Feedback 52

Userpilot

JANUARY 9, 2023

As the digital landscape gets increasingly crowded, with more brands fighting for the same customers and target audience, a micromarketing strategy may be just what you need. When done correctly, it drives brand awareness, boosts sales, and customer retention , and, ultimately, stimulates profit growth. So, what is micromarketing?

Research Software 85

Research Software User Testing Strategy Customer Experience 85

UX Studio

SEPTEMBER 6, 2023

Not long ago, we noticed an interesting trend: even businesses that had nothing to do with the usual tech sector were seeking UX studio’s help to improve their websites and apps. Even big B2B players (Business-to-Business) were interested in UX research. We had to think differently when doing research with B2B customers.

User Testing 59

User Testing Customer Feedback Research Software B2B 59

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. Customer acquisition costs, retention /churn rates, net promoter scores, and monthly recurring revenue growth are the main KPIs you can use to measure your B2B marketing performance. What is B2B marketing?

B2B 98

B2B User Testing Research Software Analytic Tools 98

UX Studio: Product Management

JULY 29, 2021

Knowing how to sell UX research is an important part of every UX researcher’s toolkit. I didn’t get into research to end up doing sales,” might you say. I’ve made it concise and to the point for you. I’ve made it concise and to the point for you. Especially as you progress towards more influential positions.

Research Software 110

Research Software User Testing Product Research UX 110

Userpilot

JANUARY 9, 2024

It’s an easy way to gain a simple version of the truth, cut through data, highlight problematic spots, and identify areas that could be made more user-friendly. If you want to learn more about this tool for understanding feature usability and explaining any behavioral changes, let’s get into it! Subjectivity.

Data Visualization 93

Data Visualization User Testing Product Research Analytic Tools 93

UX Studio: Product Management

OCTOBER 9, 2021

Like with most jobs, for us – UX Researchers – this meant moving our daily communication online, including research, creative processes, and communication. In July, we interviewed four UX researchers from Hungary. Our goal was specifically to focus on how UX Research as a profession has changed in Hungary.

Positioning 108

Positioning User Testing Customer Experience Research Software 108

Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

Feedback Software 94

Feedback Software Research Software Reporting Tools Onboarding KPIs 94

The Product Coalition

APRIL 8, 2020

One great example is a project at the Heineken company where a product team chose to build customer onboarding software before validating their ideas with real customers. imagine the cost savings had they included a UX research phase beforehand in their project plan. The Sustainably app. that’s a different story.

User Testing 78

User Testing Research Software Feedback Software Product Research 78

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

ChatGPT 88

ChatGPT Data Visualization Onboarding KPIs Research Software 88

Userpilot

JANUARY 14, 2023

Successful SaaS products satisfy user needs and realize organizational business goals. Once the update or feature is out, announce it using multiple channels like in-app communications or email. Use in-app surveys to collect feedback on product performance and ideas on how to improve it. What is product success in SaaS?

Feedback Software 91

Feedback Software Research Software Product Research User Testing 91

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. We'll take you through idea generation, market research, defining a minimum viable product, building new features, managing the launch, and beyond. Ready to get started? The final step is to launch your product.

User Testing 92

User Testing Feedback Software Research Software Product Research 92

Userpilot

JANUARY 14, 2024

In particular, we look at: What the product manager’s role involves Their main responsibilities Common product management positions Tips on how to advance your PM career Let’s dive in. Typically, product managers are responsible for market and user research, product discovery , feature prioritization , and roadmapping.

Data Visualization 96

Data Visualization Analytic Tools Research Software Feedback Software 96

Mind the Product

OCTOBER 11, 2019

If building products is hard, positioning your product is harder. No matter what you build and sell, how you position your product dictates what you do. How you prioritize, marketing campaigns, sales strategy, it all changes based on how your product is positioned. How do you position your product? So where do you start?

Positioning 100

Positioning User Testing Product Research Data Visualization 100

Folding Burritos

DECEMBER 7, 2017

As Product Managers, we perfectly understand the need to generate and use customer feedback. This led me to reach out to 14 leading Product Managers and talk with them about how they use customer feedback in their own companies and teams. Feedback is only relevant vs. a goal and user context. Understand where it’s coming from.

User Testing 249

User Testing Customer Feedback Feedback Software Customer Experience 249

Product Talk

MARCH 1, 2023

I realize that many product people have never worked in a product trio , don’t have access to customers, aren’t given time to test their ideas, and are working in what Marty Cagan calls “features teams” or “delivery teams.” It keeps us focused and ensures that we create value for the business while meeting customer needs.

Product Research 192

Product Research Data Visualization Customer Feedback Weak Development Team 192

Userpilot

NOVEMBER 2, 2023

You will also learn how to choose the right growth strategy for your SaaS and how to leverage marketing-led growth to achieve your business goals. TL;DR Marketing-led growth is a strategy that relies on marketing efforts to drive product growth and retain users. Understandably, all of this translates into improved customer acquisition.

Feedback Software 90

Feedback Software Analytic Tools Research Software User Testing 90

UX Studio

JUNE 30, 2023

We deliver impactful, user-friend, and unique solutions for ambitious ideas. USA; Europe $70 – $90 / hr Website design, UI/UX design, Research, Website Audit, Mobile App Design, Consulting, Expert Review Studio 22 Design Studio 22 Design is a creative design firm located in the San Francisco Bay area.

Research Software 60

Research Software Feedback Software Analytic Tools Reporting Tools 60

Nulab

SEPTEMBER 22, 2021

Of course, wasting money on an unwanted venture is the worst-case scenario. Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Define your customer.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69