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Developing a Test Strategy for the Agile World

Centercode

Test strategy is critical to the success of any testing effort – but where do you start? How does your strategy conform to different development methodologies? How you involve real users in beta testing? I started out at a semiconductor company, doing a mix of hardware and software testing on Linux and Unix.

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What we learned moving sales and product upmarket together

Intercom, Inc.

As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. But we quickly realized that the job of sales at Intercom is two-fold: to drive revenue for the company and be the voice of our customers.

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Pulse Everywhere: The Biggest Product Announcements Ever From Gainsight

Gainsight

Interestingly, when you are a leader in a particular space, like Gainsight is in Customer Success technology, the right path consists of multiple important pillars, all connected and working together. One, we love our customers and dedicate a large percentage of our roadmap towards helping them achieve more with Gainsight.

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Crowdtesting – all you need to know

Usersnap

The customer finding it could damage your reputation. Negative online feedback is just a finger’s swipe away. It’s nice to have your customers testing the application. Crowdtesting is simply user testing through broader groups of people. Let’s look at the primary “Crowdsourcing” concept first. Let’s explore more.

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10 SaaS Knowledge Base Examples and Best Tools to Build Yours

Userpilot

Helping your users get the most out of your product is an important (and tricky) job. Knowledge bases can become one of your most effective tools for answering your users’ questions, reducing pressure on your support team – and ultimately enhancing the customer experience. Looking for SaaS knowledge base examples?

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Calm’s Will Larson on how to build a technical leadership career

Intercom, Inc.

Write a draft, talk through it with your peers, your manager and other staff engineers – and don’t forget to ask for feedback. You last chatted with us way back in 2018, when you shared your insights on engineering and infrastructure management. And it’s really thinking about the quality of the code in that area.

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30 Steps to Mobile App Launch

Alchemer Mobile

Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. The first step of any go-to-market strategy is to lock in a compelling positioning statement: Who is your app intended for? A high average revenue per user? ESTABLISH A FEEDBACK LOOP FOR YOUR APP. It’s marketing.