ProductPlan
NOVEMBER 8, 2022
You created your product to help customers solve a problem and align with your organization’s product vision. Your understanding of the problem may have evolved based on observing customers using your product. It should go without saying that you want to get customer feedback. What is crowdsourcing?
Centercode
MARCH 12, 2019
Those aspects show the difference between crowdsourced testing and beta testing. Crowdsourced testing, like beta testing, gives testers real products to use in the real world before release. In both cases, you’ll get back some type of feedback about how your product is performing. What are the goals of your feedback?
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Lenny Rachitsky
APRIL 18, 2024
Beware of “tar pit ideas”: ideas that receive initial positive feedback but may lead to long-term challenges. However, despite the positive feedback and validation, they can become difficult to pivot away from once their limitations become apparent. But if there are still untapped ideas, persevere and try them first.
Centercode
APRIL 2, 2019
Test strategy is critical to the success of any testing effort – but where do you start? How does your strategy conform to different development methodologies? How you involve real users in beta testing? At a high level, how do you define test strategy and why is it important? Can they act on this information?”
Intercom, Inc.
JUNE 20, 2018
As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. But we quickly realized that the job of sales at Intercom is two-fold: to drive revenue for the company and be the voice of our customers.
Gainsight
APRIL 2, 2021
Have you ever heard the one about the client that “was a little different than your other customers?” In the Customer Success world, this scenario has become a bit of a joke. So when a Customer Success leader, as one of OUR clients, tells us about how different they are, it’s reasonable to be a bit skeptical.
Product Innovation Educators
MARCH 27, 2023
From 1988-2004, winners were early adopters of Stage-Gate, cross-functional teams, and voice-of-the-customer. Innovation strategy is critical. One of their key tactics was to develop an innovation strategy. One of those elements is solving a significant customer problem. It’s important to talk to the customer.
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