Remove Crowdsource Remove Feedback Loop Remove Management Remove Product Research
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What we learned moving sales and product upmarket together

Intercom, Inc.

As Intercom’s customer base moved upmarket, it became increasingly obvious to us in Sales that what worked well in our product for early-stage startups didn’t for larger companies. To fix it, we had to change how we worked with our product team. Trial and error: adding sales input to the product roadmap.

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How do market researchers add experimentation to drive better business outcomes?

DISQO

Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand. But it simply can’t inform the day-to-day decisions that product teams need to make.

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How do market researchers add experimentation to drive better business outcomes?

DISQO

Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand. But it simply can’t inform the day-to-day decisions that product teams need to make.

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My framework for Machine Learning Products — Part 1 of 3

The Product Coalition

Building your first Machine Learning product can be overwhelming?—?the I’ve often seen great Machine Learning models fail to become great Products, not because of the ML itself, but because of the supporting product environment. I break down a Machine Learning product into eight steps. lots of it!

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6 Things I Learned About PLG and Customer Success

Gainsight

Yet, one cohort of CS leaders exists that I’ve found to truly be special snowflakes: Customer Success teams in companies that employ Product-led Growth strategies. Because the product is so technical, the CS team includes the traditional CSM role as well as Technical Account Managers and Solutions Architects.

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30 Steps to Mobile App Launch

Alchemer Mobile

According to an InMobi survey , the number one challenge facing app developers today isn’t design or development. Without marketing, even the best apps struggle when it comes to customer acquisition and discovery. Now it’s time to put your app and positioning to the test. It’s marketing. The bad news? The good news?