Remove CTO Remove Leadership Remove Positioning Remove Trends
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Interview: A Chat with BPMA Mentor and Edx CTO, Mark Haseltine

bpma ProductHub

Being paired with my mentor Mark Haseltine, CTO at Edx, was a unique and valuable experience. As a CTO, I am asked to fulfill various needs depending on the particular circumstances of the company. In addition to a technology focus, I often need to be more involved in the business or product side.

CTO Coach 150
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How Benn Stancil’s newsletter became the cure for data biz ‘thought leadership’

Mixpanel

He spars with boring industry trends while begging certain data companies to be more boring , and he gets into things like why he thinks controversial secondary sales are no big deal. This isn’t your typical executive “thought leadership.” You’re a company founder and a CTO. What led you to start writing your newsletter?

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Dune's Leadership Lessons : Transforming Product Management with Duke Leto's People-First Approach

People-First Product Leadership

His people-first leadership approach lives on through his son who recognized his father’s skills and ability to lead by example. There was the CTO who recommended I take his job to align product, design, and engineering more closely. Instead it’s their grit and positive character that stands out.

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Product Positioning Strategy In Economic Volatility: Lessons From The Obviously Awesome April Dunford

Gainsight

April Dunford sat in the back of a marketing class at Northwestern University in Chicago, where her professor gave an example of a product positioning statement. By filling in the appropriate answers, you would design a product positioning statement that would suffice for your product and company. Positioning is not a tagline. .

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SaaS growth in 2022: Why tracking competitive advantage will NOT yield marketing leadership

Usersnap

Create your vision and positioning 4. The disruptive growth approach focuses on gaining market leadership with a lower-cost product, which will help capture new customers. The main goal of a disruptive SaaS growth strategy is to give your company fast market leadership and the competitive edge. Make sense of your data 2.

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When You Lead Daily Standups, What Are Your Best Techniques?

The Product Coalition

Do we need to escalate any critical issues to company leadership? I have an Engeenering degree and have been in the Israeli tech scene for the past fifteen years, from a research and development leader, to a co-founder and CTO, to product leader. Did you take note of user stories that may remain in the Sprint?

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How we stay close to customers to create better user personas at Mixpanel

Mixpanel

You may understand the technical nuances of the problems you’re solving or the general trends in your market, but if you can’t truly empathize with the people experiencing those problems, you’ll build a sub-optimal product. When you’re deep in product development, it can be surprisingly easy to overlook who you’re making your product for.