ProductPlan

MARCH 17, 2020

So, how does a product manager take ownership of more than just backlog management? How can you take responsibility for the vision and shape the future of your product when you don’t control strategy at the corporate level?”. Developing a Product Strategy. Product Vision. Product Strategy.

Outbound 99

Outbound Product Manager Product Management Customer Experience 99

ProductPlan

JUNE 1, 2023

Why do product teams become feature factories? No software developer wakes up in the morning excited to write a bunch of code that will be re-written a few sprints later. Product managers don’t want to ship features no one will use. When a customer has a feature idea, it’s not really because they want that particular feature.

User Testing 98

User Testing User Friction Development Team Review Customer Experience 98

BrainMates

MAY 28, 2019

SnapComms is a medium-sized New Zealand software company who wanted to evolve its sales-led culture into a market-led culture. After hearing Rich Mironov talk about the slippery slope of sales-led companies , they decided to learn about Product Management. customer service, engineering, marketing and sales, etc).

Framework 74

Framework Data Visualization Marketing Reporting Tools 74