The Product Coalition
FEBRUARY 18, 2023
Running a successful product organization is hard. It’s no wonder there are many tools that try to resolve this. But tools alone won’t fix anything and can do the opposite. This mostly happens with products related to the product space itself — products for product managers and product teams.
Userpilot
JUNE 30, 2022
There are six types of customer fit according to Lincoln Murphy, which include: technical fit, functional fit, resource fit, competence fit, experience fit, and cultural fit. You can leverage customer fit to bring success by: Creating user personas based on successful customers. Customer success manager persona example.
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ProductPlan
APRIL 18, 2023
In-app messaging is a way of communicating with users within the context of your product, often taking the form of tooltips, banners, or in-app chat. For software products, in-app messaging includes all of the native messages sent to a user while they are using your product.
Bain Public
SEPTEMBER 17, 2020
Bain Public’s SOAP™ methodology and tool offers a full picture of your product strategy, tactics, metrics and roadmap all in one place. It breaks product innovation in 3 steps -- Product Mission, Product Blueprint and Roadmap Pillars. Let’s look at the different parts of the system up close.
ProductPlan
OCTOBER 11, 2022
This article explores the product owner role and how it fits into the broader product team. The product owner’s role. According to scrum.org, “ The Product Owner is accountable for maximizing the value of the product resulting from the work of the Scrum Team. Represent the voice of the customer.
Mind the Product
DECEMBER 12, 2019
At a time when so much of today’s B2B ecosystem is built around software products, I believe it has become incumbent on the people responsible for designing, developing, and building these products to take back leadership of how our companies are run, and lead us all back to a culture of responsible growth. In Conclusion.
The Product Coalition
DECEMBER 11, 2023
Strategy and Focus It almost doesn’t matter what drove a company to work with me originally, at some point we get to strategy. Strategy is so hard to craft and too often overlooked. This is especially true with product strategy, which is still an artifact that most CEOs haven’t seen a great one in action before.
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