BrainMates

MAY 28, 2019

SnapComms is a medium-sized New Zealand software company who wanted to evolve its sales-led culture into a market-led culture. After hearing Rich Mironov talk about the slippery slope of sales-led companies , they decided to learn about Product Management. customer service, engineering, marketing and sales, etc).

Framework 74

Framework Data Visualization Marketing Reporting Tools 74

ProductPlan

MARCH 17, 2020

That being said, it’s all too easy to lose track of strategic direction when stand-ups, customer interviews, presentations, and a million other demands crowd a PM’s calendar, vying for precious time. So, how does a product manager take ownership of more than just backlog management? Developing a Product Strategy.

Outbound 74

Outbound Product Management Product Manager Inbound 74

Mind the Product

MAY 22, 2017

As product managers, we instinctively know that planning things out in advance is impossible, because our work depends on a constant stream of testing, data and feedback. They want you to know exactly what to take to market, they want customers to know exactly what they’re getting and they don’t want any surprises along the way.

Roadmap 148

Roadmap User Testing Data Visualization Customer Communications 148

ProductPlan

JUNE 1, 2023

But are you solving for actual customer problems? In the never-ending race to ship out product updates to keep up with—or ideally, stay ahead of—the competition, it’s easy to get caught up in the flurry of activity and become a feature factory. Where are product teams getting their feature ideas?

User Testing 83

User Testing User Friction Development Team Review Reporting Tools 83

Intercom, Inc.

APRIL 29, 2020

As marketers, our job is to understand our customers – their hopes, their wants, their needs – and then communicate the value of our product in the context of their lives. At SaaStr Summit , I spoke about how businesses can adapt during these uncertain times by focusing on customer impact.

Customer Experience 228

Customer Experience User Friction Customer Feedback Data Visualization 228

Gainsight

MAY 3, 2020

Last week we were treated to a lively conversation with Eric de Jager, President at Harbor Products Group, and our very own Tyler McNally, VP of Customer Experience who really proved how vital it is for Product Leaders and Customer Success leaders to partner during these uncertain times. In-App Guides/Survey.

Customer Experience 59

Customer Experience Analytic Tools Customer Feedback Feedback Software 59

The Product Coalition

OCTOBER 16, 2018

John and I talk trust, process, and customer communication ahead of his talk at this year’s Split Decisions conference John Cutler is a Product Evangelist at Amplitude. Previously, he’s served in various product roles at Zendesk and Pendo. Can we make slightly better product decisions today than we made yesterday?

Customer Experience 60

Customer Experience Weak Development Team Reporting Tools User Testing 60

Intercom, Inc.

FEBRUARY 11, 2021

There’s a delicate balance any product strategy needs to master: On the one hand, to build a successful business, you need to design features that set your company apart — your core of innovation. On the other, no customer will sign up for a product if there isn’t a solid foundation on which to innovate on.

Feedback Software 129

Feedback Software Reporting Tools User Testing Differentiation 129