article thumbnail

Customer Feedback is Product Management

Ronke PM

Table of Contents What is Customer Feedback? Why is Customer Feedback Important? Types of Customer Feedback Final Thoughts Customer feedback provides cross-functional teams with confirmation that they are on the right path, which leads to the development of products that bring value to customers.

article thumbnail

How to Use Data-Driven Insights to Drive SaaS Growth

Userpilot

Data is the backbone of modern marketing. Thus, properly harnessing data-driven insights is key to achieving product growth and business success. This article explores what data-driven insights are and why they are important. Data-driven insights can help you create resilient product growth strategies.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

40+ Voice of The Customer Questions For Collecting Insightful Feedback

Userpilot

Looking for the voice of the customer questions to understand your users, analyze the market, and unlock growth opportunities? In this article, we will cover the voice of the customer methodology. You’ll also find techniques for collecting feedback and best practices to ensure everything goes well.

article thumbnail

Leveraging Data-Driven Insights: A Guide for Effective Product Decision-Making

The Product Coalition

Empowering Product Managers with Data-Driven Strategies In the dynamic landscape of modern business, the role of a Product Manager has evolved beyond mere product delivery to orchestrating experiences that align seamlessly with both customer needs and overarching business goals.

article thumbnail

Managing Product Feedback at Scale

As with all things related to customers, there’s an art and science to effectively dealing with each of their ideas. With so many voices competing for attention, you need a means of effectively dealing with all of the data that will come your way. How to make internal feedback more effective and inclusive.

article thumbnail

Customer Insight 101: How To Collect Data and Improve the User Experience in SaaS?

Userpilot

What is customer insight, and why is it essential for SaaS companies? As a product manager, you should collect customer insights to understand how users feel about your products and services. What part of the user journey makes them happy or upset? are examples of active feedback.

article thumbnail

How to Use Feedback to Improve Mobile Customer Experience in 4 Steps

Alchemer Mobile

From adding features to modifying the user interface, the directions you can take your mobile app are endless. With infinite choices and limited bandwidth, how do you decide what to prioritize when it comes to improving your mobile customer experience? Learning more about your customers is the best place to start.

article thumbnail

The Product Corner: Maximizing Impact, Reducing Hours, and Accelerating Roadmaps with Data

Speaker: Edie Kirkman - VP, Digital at Focus Brands

To overcome this challenge, it is crucial to build core product and technology competencies that provide actionable insights through qualitative and quantitative data analysis. By leveraging data-driven insights, companies can accelerate time-to-market, enhance product quality, and align offerings with customer needs.

article thumbnail

All Method, No Madness: Guiding Agile Teams Through Research

Speaker: Amanda Stockwell, President of Stockwell Strategy

Many Product Managers feel quality user research can't keep up with the fast-paced culture of agile teams. However, if you're willing to adapt the right way, you don't have to sacrifice agility or user insights. Data analysis and integration. Setup and logistics. Research Planning.

article thumbnail

It's Alive! Bringing Your Product Roadmap Back From the Dead

Speaker: Lisa Mo Wagner, Product Management Coach, Writer, Speaker and WomenTech Ambassador

Often, product teams fall into the trap of creating a roadmap that doesn’t support timely customer feedback. Companies frequently make this mistake by creating a product roadmap 1-3 years in advance. Product roadmaps must focus on the "now" and allow feedback to inform the "later.".

article thumbnail

The 5 Product Discovery Secrets Every PM Should Know

Speaker: Jim Morris, Founder, Product Discovery Group

It turns out that even ordinary product teams can discover extraordinary ideas. By using the Product Discovery Cycle, teams can find new ideas, understand customer pain points, and test solutions quickly and cheaply. In this webinar he will discuss: Data interpretation and numerical goal setting.

article thumbnail

Why Product Managers Must Relearn Their Customers

Speaker: Janelle Estes, CIO, User Testing

The impact on businesses cannot be understated, and product managers have felt the brunt of it. So how do you adapt your product development process knowing that your customer's behaviors and expectations have completely changed over the past year? Integrating their feedback is the first step!

article thumbnail

Product Management & The 3 E’s: Experiments, Experiences, and Efficiencies

Speaker: Nicole Munson, Senior Product Manager at American Express

Every product manager labors over creating the perfect customer experience. Whether that’s an ineffective design, a confusingly placed button, or how difficult it is to log into your favorite site, mastering the obstacles to creating a frictionless product is a science. Best ways to use data to design new experiences.

article thumbnail

Harness Your Product Data: Better Understanding User Behavior Across Channels and Devices

Speaker: Kate Owens and Megan Bubley, SpotHero, Diana Smith, Segment, and Erin Franz, Looker

As a product leader, you are tasked with collecting and synthesizing your customer’s interactions with your product.The great news is that there are many tools used across your company which collect unique parts of your user’s journey. In this webinar, you'll learn: Why SpotHero decided to unify their data across departments.

article thumbnail

How Leveraging Data Creates Efficient Product Roadmaps

Speaker: Hannah Chaplin - Product Marketing Principal & Steve Cheshire - Product Manager

Without product usage data and user feedback guiding your product roadmap, product managers and engineers end up wasting money, time, and effort building what they think stakeholders want, rather than what they know they need. This lack of insight makes it impossible for these teams to prioritize.