The Product Coalition

FEBRUARY 25, 2024

While periodic pricing adjustments have been made over time to reflect changes in content offerings and market conditions, Netflix’s commitment to delivering value for customers remains paramount.

Analytic Tools 103

Analytic Tools Entertainment Customer Experience Data Visualization 103

Usersnap

DECEMBER 19, 2023

Ever wondered why the humble 1 to 5 rating point scale is the secret weapon of Product Managers (PMs)? Marty Cagan, in his book “Inspired: How To Create Products Customers Love” , mentions the use of customer surveys as a tool for understanding customer needs and preferences. Likert Scale 3.

Feedback Software 52

Feedback Software User Testing Customer Feedback Product Research 52

Userpilot

OCTOBER 21, 2022

Does it have anything to do with the Minimum Viable Product? Why would you care about MVE as a product manager ? Minimum Viable Experience (MVE) describes how your users must feel when they interact with your product to stay with the company and keep using the product. Got your seat belt on?

Customer Experience 98

Customer Experience Onboarding KPIs User Testing Customer Feedback 98

Userpilot

DECEMBER 13, 2023

Such a strategy helps the team put themselves in the shoes of the users, better understand their needs and pain points , and make the user experience consistently good at all stages of the user journey. A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets.

Research Software 96

Research Software Analytic Tools Feedback Software User Testing 96

Userpilot

NOVEMBER 19, 2022

What is product service management? How is it different from product management ? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. Product service management vs product management.

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Userpilot

OCTOBER 21, 2022

What product management best practices can help you build valuable and delightful products for your customers? Whether you’re an aspiring product manager or an already established product professional, our list will help you reflect on your processes and hopefully improve them.

Feedback Software 73

Feedback Software Analytic Tools Research Software User Testing 73

Userpilot

SEPTEMBER 14, 2023

What customer discovery questions should product managers ask to accurately identify the unsatisfied needs of potential customers and validate ideas? Such insights allow product managers to prioritize features that help users complete their JTBDs. Let’s get right to it!

Product Research 91

Product Research Customer Feedback Data Visualization User Testing 91

Userpilot

NOVEMBER 23, 2023

Why do product managers need them? That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Dave Martin on how product roadmaps kill outcomes. As companies scale, they often cannot satisfy customer needs equally well.

Analytic Tools 99

Analytic Tools Feedback Software Product Research User Testing 99

Product Innovation Educators

FEBRUARY 20, 2023

How to achieve product-market fit – for product managers This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976.

User Testing 102

User Testing Product Management Product Manager Data Visualization 102

The Product Guy

DECEMBER 6, 2018

From high school to business school, and throughout my professional career, I was supremely comfortable with it , and reveled in solving problems, to the appreciation of my managers, colleagues, and teachers. Management guru, Peter Drucker had said, if you can’t measure it, you can’t improve it.

Reporting Tools 140

Reporting Tools Customer Experience Product Management Product Manager 140

Userpilot

MARCH 6, 2024

How do you create a robust product funnel for your SaaS? We also explain: How product funnel differs from marketing and sales funnels. Why it is important for your product management efforts. The typical stages in a product funnel are Awareness, Interest, Consideration, Purchase, Retention , and Loyalty.

Analytic Tools 95

Analytic Tools Data Visualization Research Software Onboarding KPIs 95

Alchemer Mobile

FEBRUARY 24, 2022

We’ll cover all of the different ways in which to track customer sentiment in the rest of the post here. In short, tracking customer sentiment helps you understand three major metrics that can impact your current and upcoming campaigns: Overall customer satisfaction : How happy are your customers with the quality of your product?

User Testing 246

User Testing Feedback Software Customer Feedback Customer Experience 246

The Product Coalition

FEBRUARY 4, 2020

Prioritization and how to do it right remains one of the biggest questions for Product Managers. In our weekly AMA sessions , top Product Managers across the board are asked for how they approach prioritizing features, and how to communicate priorities for stakeholders.

Customer Experience 78

Customer Experience Product Management Product Manager Technical Review 78

Userpilot

NOVEMBER 17, 2022

If you’ve been in the SaaS or start-up space for some time, there’s no way you haven’t heard about ‘delightful products.’ And what can product managers do to build quality products that really delight users ? This happens because users find interactions with the product rewarding.

User Testing 95

User Testing Customer Experience Feedback Software Customer Feedback 95

Userpilot

NOVEMBER 30, 2023

How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Spotting market gaps: product analytics. Let’s get into it!

User Testing 101

User Testing Data Visualization Feedback Software Research Software 101

Amplitude

FEBRUARY 1, 2021

Approach your product launch with this mentality and you can both measure and maximize its impact effectively. Your Product Launch Process Starts With a Clear Goal and Crisp Positioning for your Product. Or is it to delight existing customers? Next, look at what your competitors have done with similar products.

Product launches 111

Product launches Strategy User Testing Product Research 111

Usersnap

OCTOBER 3, 2023

In the competitive landscape of product management, prioritizing user satisfaction and engagement is pivotal. Understanding User Experience (UX) is a cornerstone, making UX measurement crucial. It pinpoints user difficulties, enhances usability, and drives continuous improvement.

Customer Experience 59

Customer Experience Customer Feedback User Experience User Testing 59

Userpilot

APRIL 24, 2024

From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience. This can be difficult to resist, considering the competitive nature of the SaaS space and customer expectations. About 73% of U.S.

Analytic Tools 67

Analytic Tools Feedback Software Data Visualization Reporting Tools 67

BrainMates

DECEMBER 12, 2019

For those companies that do this well it has a positive impact on their overall business success – through enhancing their brand (and hence sales) and through a greater ability to attract and retain talented staff. As a social entrepreneur with Full Time Lives and in my Product Management consulting work for Brainmates.

Product Management 52

Product Management Product Manager Reporting Tools Weak Development Team 52

Userpilot

NOVEMBER 21, 2023

More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. We also share some best practices for product managers on how to pull off a successful product launch. Develop a product that meets customer needs and expectations.

Product launches 96

Product launches User Testing Product Research Analytic Tools 96

People-First Product Leadership

MARCH 10, 2024

It requires listening to your customers, understanding their pain points (especially those that go unsaid), and being able to devise an approach that aligns with your business or organization. These characteristics of product sense may sound similar to being a product manager. Is product sense necessary or a nice to have?

User Testing 59

User Testing Product Research Customer Feedback Research Software 59

Userpilot

JUNE 26, 2023

Choosing the right feature request prioritization framework enables product teams to make informed decisions and deliver the maximum customer value possible, especially when resources are limited. They can also help product managers secure key stakeholder buy-in. Ignores other factors, like customer satisfaction.

Framework 94

Framework Feedback Software Onboarding KPIs User Testing 94

Userpilot

JULY 24, 2023

An effective product launch checklist includes the following: Define your target audience and build out your user personas. Conduct market research to identify competitors and determine avenues for product differentiation. Craft your product positioning statement. Benefits of product positioning.

Product launches 94

Product launches User Testing Product Research ChatGPT 94

The Product Coalition

OCTOBER 8, 2018

Are you trying to wrap your head around the role of product management and why it is important for the venture? Still confused about the concept of product management? Keep on reading this article in order to get a better idea what a product management framework is, and why is essential for every startup?

Startups 60

Startups User Testing Customer Feedback Product Management 60

BrainMates

FEBRUARY 26, 2019

Having spent several years playing both Marketing and Product Management roles, I can confidently suggest that every Product Manager who wants to make a significant impact on the overall success of the business should switch to Product Marketing roles several times in his career. It happened with me too.

Product Marketing 75

Product Marketing Feedback Software User Testing Marketing 75

Userpilot

JULY 27, 2022

Marketing campaigns in the maturity cycle should highlight product differentiation and brand identity to maintain a market presence over the competition. Finally, when in decline, turn to international markets, pivot your product, or adjust your pricing to aid your survival. Star products are at the peak of their powers.

User Testing 97

User Testing Feedback Software Analytic Tools Research Software 97

Userpilot

SEPTEMBER 28, 2022

How can product managers use it to develop better products? In the article, we explore what anticipatory design is, discuss its benefits, identify its elements and look at a few good examples in B2B and B2C products. This improves overall customer satisfaction. What is anticipatory design?

Data Visualization 93

Data Visualization Feedback Software Customer Experience Customer Feedback 93

ProductPlan

FEBRUARY 18, 2020

Yet product managers generally love what they do and find the role quite fulfilling. However, there’s often a disconnect between aspects of the job that make product managers happy and the metrics upon which they’re judged. When this occurs, product managers must focus on goals unaligned with their passion.

Customer Experience 59

Customer Experience Product Research Customer Satisfaction Reporting Tools 59

Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! A user persona is a representation of a specific type of user of your product.

User Testing 95

User Testing Research Software Customer Feedback Feedback Software 95

Userpilot

OCTOBER 31, 2023

Onboarding is vitally important for any SaaS owner or product manager. Taking users through your product or service using an onboarding call is a pretty standard part of the customer onboarding process. Cons Not scalable : Personalized calls require a huge amount of resources as your user base grows.

Feedback Software 98

Feedback Software Customer Experience User Testing Customer Feedback 98

Userpilot

SEPTEMBER 11, 2023

Through competitor analysis, you’ll learn the strengths and mistakes of your competitors and find opportunities for differentiation. Next, you have to dig into your potential customers: Who are they? How can your product help them? Use in-app surveys to collect customer feedback. What are their motivations?

Product launches 105

Product launches Product Research Data Visualization Research Software 105

The Product Coalition

MAY 3, 2021

Challenges: What are your customer’s most significant frustrations, and how does your product solve them? Role: What position does your target customer hold (for example, are they a CEO, developer, project manager, etc.)? Ask yourself: Why does your product exist?

Product launches 126

Product launches Feedback Software Research Software User Testing 126

Userpilot

MARCH 8, 2022

Copy, positioning, and education is an important part of your MLP. Solving a problem well and with the right discovery, research and understanding of who your target audience is how it helps them is the differentiator – not necessarily who did it first. MLP quote from Product Manager @ Launch Darkly.

Product Research 143

Product Research User Testing Customer Experience Feedback Software 143

Userpilot

NOVEMBER 5, 2022

Why should you use customer discovery? How can product managers use it to test assumptions and uncover opportunities? These are the key questions that Susan Stavitzki, the Senior Product Manager at CarMax, discussed during her presentation at the Product Drive Summit this year. get a pulse on the market.

Product Research 98

Product Research User Testing Customer Feedback Customer Experience 98

Userpilot

DECEMBER 6, 2021

The purpose of customer success software, then, is to ensure that success is achieved as widely, consistently, and quickly as possible – both: As your customers define it – for their use cases. As you define it – customer satisfaction, customer retention, revenue growth, etc.

Analytic Tools 97

Analytic Tools Feedback Software Reporting Tools Data Visualization 97

Userpilot

MAY 20, 2021

A product feedback tool allows you to collect feedback from users and stakeholders, quantify and analyze them to provide insights. It helps create a better user experience, measure customer satisfaction, boost customer loyalty and retention. Why Is It Important To Use A Product Feedback Tool?

Feedback Software 52

Feedback Software User Testing Customer Feedback Data Visualization 52

UX Studio: Product Management

MARCH 19, 2021

User perception. and so on… Let’s be honest, it is really challenging for a product manager to decide and find the right mix of features to push through design and development. Identifies important features that users are unhappy with. Relies a lot on user scoring. What competitors have. Speed to market.

Product Research 109

Product Research User Testing Development Customer Experience 109