Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. What does PLG stand for in marketing?

Analytic Tools 92

Analytic Tools Feedback Software Onboarding KPIs Marketing 92

Userpilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences.

Data Visualization 92

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 92

Userpilot

DECEMBER 20, 2022

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently. A marketing funnel helps you understand your customers in-depth and develop effective marketing strategies.

Feedback Software 94

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 94

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. What are marketing surveys?

Data Visualization 79

Data Visualization Product Research Research Software Analytic Tools 79

Userpilot

MAY 1, 2024

The product management team is primarily responsible for owning the product experience but is supported by the engineering, marketing, and customer success departments. In most SaaS companies, the product management team includes product managers, product marketers , and UX designers.

Customer Experience 85

Customer Experience Feedback Software Analytic Tools Product Research 85

Userpilot

APRIL 17, 2024

These tools are perfect for providing valuable customer insights to make product improvements and optimize your customer experience. TL;DR Customer insight platforms enable informed business decisions by analyzing customer behaviors and preferences to improve products and experiences.

Data Visualization 83

Data Visualization Analytic Tools Feedback Software Reporting Tools 83

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

JUNE 14, 2023

Product feedback surveys help you understand user needs , identify improvement opportunities, and improve customer satisfaction. The best product feedback survey templates include the following: Likert scale customer product experience survey to assess various aspects of the product experience using a rating scale.

Product Research 93

Product Research Feedback Software User Testing Customer Feedback 93

The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing 115

User Testing Market Research Product Research Research Software 115

Userpilot

APRIL 3, 2024

Product-led innovation focuses on creating the best product for your customers. Read on to learn all about this product-led growth model. TL;DR Product-led innovation emphasizes improving the product to attract customers, reducing reliance on marketing for growth. User persona example.

Analytic Tools 87

Analytic Tools Feedback Software Customer Experience Onboarding KPIs 87

Alchemer Mobile

NOVEMBER 28, 2023

Listen to events from CRM, marketing, HRIS, and project management software systems so you can collect feedback in context of your customer’s experience. These initiators are available at no cost to Alchemer Workflow customers.

Reporting Tools 130

Reporting Tools Feedback Software Customer Satisfaction User Testing 130

Alchemer Mobile

OCTOBER 31, 2023

Now you can listen to more events from the systems your business runs on so you can collect feedback in context of your customer’s experience. Once feedback is collected, the follow-on steps within the workflow will ensure that action is taken, somebody has responded to the feedback, and the right people are involved and informed.

Feedback Software 130

Feedback Software Systems Review Customer Satisfaction User Testing 130

Userpilot

AUGUST 16, 2023

TL;DR Customer retention can improve profitability, is less expensive than acquiring new users, and forms a large part of future revenue. You can use user retention metrics to identify if there’s a product-market fit problem rather than a retention problem. Use feature tags to track in-app behavior.

User Testing 97

User Testing Customer Experience Customer Feedback Analytic Tools 97

Userpilot

JANUARY 28, 2024

TL;DR Micro surveys are a streamlined form of traditional surveys designed to gather specific information. Through a quick welcome survey, you can learn about user pain points , jobs to be done , and use cases. Create user onboarding flows code-free. So, what’s the best time to trigger market research surveys?

User Testing 76

User Testing Customer Feedback Product Research Feedback Software 76

Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level!

B2B 100

B2B User Testing Research Software Analytic Tools 100

Userpilot

FEBRUARY 28, 2023

If you’re wondering what different types of customer feedback are and how to collect them, you’re in the right place! In this article, we look at 13 different ways to collect feedback that product managers can leverage to gain a deep understanding of customer needs and make informed product decisions.

User Testing 85

User Testing Customer Feedback Feedback Software Product Research 85

Alchemer Mobile

DECEMBER 13, 2023

Improve your customer feedback programs to reduce churn By Jasper Lipton, Alchemer Senior Product Marketing Manager, and Vanessa Bagnato, Alchemer Director of Product Marketing   Customers leave. Are you getting feedback at critical touch points to save a customer? However, U.S. companies lose  $136.8

Customer Feedback 130

Customer Feedback User Testing Feedback Software Product Research 130

Alchemer Mobile

DECEMBER 18, 2023

These initiators are available today and at no cost to Alchemer Workflow customers. For example, you can keep stakeholders informed about employee or candidate feedback without having to log into another system, by automatically notifying them via Slack, Teams, or email, based on the survey responses you receive.

Feedback Software 130

Feedback Software Reporting Tools Product Research User Testing 130

Userpilot

SEPTEMBER 21, 2022

Collecting feedback data provides users with different ways to share their thoughts about your product. Gather feedback on product user satisfaction so you can find ways to improve customer loyalty. Surveys for understanding user satisfaction and customer loyalty.

Feedback Software 90

Feedback Software User Testing Customer Feedback Analytic Tools 90

Userpilot

NOVEMBER 16, 2022

B2B marketing automation helps businesses grow faster, while not breaking the bank. How do you effectively implement B2B marketing automation into your existing product marketing activities? In this article, we’ll cover: What B2B marketing automation is and how it benefits marketing and sales teams.

Feedback Software 94

Feedback Software Analytic Tools B2B Embedded Analytics 94

Userpilot

OCTOBER 20, 2022

In this article, we’ll discuss 10 strategies you can use to improve your Net Promoter Score and thus increase customer satisfaction and loyalty. The Net Promoter Score (NPS) is a measure of customer satisfaction and loyalty. It helps you track customer satisfaction and loyalty. Here’s why.

Feedback Software 95

Feedback Software Analytic Tools Research Software User Testing 95

Userpilot

APRIL 23, 2023

Tracking these metrics helps you gain growth insights, track user engagement , and measure customer satisfaction. Conversion rate measures the percentage of users performing the desired action. Customer acquisition cost estimates the cost of acquiring a new customer to optimize customer marketing efforts.

Onboarding KPIs 80

Onboarding KPIs Analytic Tools Feedback Software Customer Experience 80

Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? Effective SaaS marketing strategies can be hard to pull off if you don't know where to start, but I'm here to help. What is SaaS marketing? How is SaaS marketing different?

Feedback Software 111

Feedback Software User Testing Product Research Customer Experience 111

Userpilot

JANUARY 14, 2023

Continuous product discovery is necessary to keep up with the changes in user and market needs. PMs of successful products build features in response to user needs. Understanding user needs is necessary to avoid falling into build traps. Want to see how Userpilot helps PMs build successful products?

Feedback Software 93

Feedback Software Research Software Product Research User Testing 93

Userpilot

JULY 31, 2023

In this article, we discuss Pendo’s use cases, main features, pricing, limitations, and how it can help your product grow. TL;DR Pendo is a product growth platform for product , marketing , customer success , and UX design teams. Improve user onboarding and help them discover relevant features.

Data Visualization 82

Data Visualization Analytic Tools Feedback Software Reporting Tools 82

Product Talk

DECEMBER 13, 2023

And my counterpart product manager’s squad is about maximizing the volume of data.” In our case, measuring user activity is particularly challenging because many of our customers have legal and operational reasons for us not to track what they’re doing. Tweet This Plus, the product doesn’t have a large number of users.

Data Visualization 250

Data Visualization Analytic Tools Reporting Tools Technical Review 250

Userpilot

AUGUST 29, 2022

What is engineering as marketing and how can it help you drive product growth and boost your authority in your industry? In this article, we’re going to cover everything you need to know about engineering as marketing, including: What is engineering as marketing? One of their biggest target markets is weddings.

Research Software 84

Research Software Engineering User Testing Marketing 84

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing.

Feedback Software 90

Feedback Software Analytic Tools Research Software Customer Experience 90

Userpilot

MARCH 29, 2023

This article examines what a smiley face survey is, why it’s an excellent tool for collecting feedback and tracking customer satisfaction, and when/how to use them. TL;DR Smiley face surveys use smiley faces as answer options to measure customer satisfaction. It helps you measure customer satisfaction.

Product Research 92

Product Research User Testing Customer Feedback Feedback Software 92

Userpilot

JUNE 16, 2022

Are you making the most out of your customer experience analytics? The data you receive from CX analytics enables you to reduce customer churn, increase customer satisfaction and retention , and help you identify the areas for product improvements. This results in revenue growth and high user stickiness.

Data Visualization 98

Data Visualization Analytic Tools Customer Experience Feedback Software 98

Userpilot

SEPTEMBER 15, 2022

SaaS companies use CI data to derive insights into unmet customer needs and take action to improve customer satisfaction. Internal CI can be generated by any customer interaction inside the app (e.g., customer feedback, feature usage). Use Userpilot to collect internal CI data to improve customer retention.

Feedback Software 97

Feedback Software Research Software Analytic Tools Data Visualization 97

Userpilot

JANUARY 27, 2023

Its purpose is to gain a more detailed understanding of user needs , define the problem to solve, and guide product ideation. Evaluative research, on the other hand, tests how good your current product or feature is. It assesses customer satisfaction by looking at how well the solution addresses their problems and its usability.

User Testing 95

User Testing Product Research Research Software Feedback Software 95

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. In smaller companies, product service management responsibilities are covered by product managers.

Data Visualization 96

Data Visualization User Testing Research Software Feedback Software 96

Usersnap

FEBRUARY 14, 2023

Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important.

Research Software 52

Research Software Feedback Software User Testing Product launches 52

Userpilot

JANUARY 12, 2023

When your customers have a question, they expect a fast response. After-hours support in the form of self-service content can help your SaaS improve customer satisfaction. You should offer after-hours customer support so that you can stay connected with customers 24/7, improving their customer experience.

Embedded Analytics 87

Embedded Analytics Customer Experience Customer Satisfaction Software Review 87

Userpilot

FEBRUARY 28, 2023

They give you the best possible chance of understanding the overall customer experience and improving your product. You can collect feedback through customer satisfaction surveys, new feature feedback surveys, and churn surveys. Customer satisfaction surveys What are they? When should you use them?

User Testing 96

User Testing Customer Feedback Feedback Software Customer Experience 96

Userpilot

JANUARY 14, 2022

In-app guides offer valuable self-service support , so customers don’t have to wait to solve repetitive issues. NPS surveys help you collect both qualitative and quantitative feedback on user satisfaction and loyalty. What is user engagement analytics? Net Promoter Score (NPS). Feature usage.

Analytic Tools 92

Analytic Tools Data Visualization Feedback Software Customer Feedback 92