Userpilot

MARCH 14, 2024

Looking for customer analytics use cases that can significantly improve your SaaS? This article lists key use cases for SaaS and explains how to implement them to unlock customer satisfaction and product growth. We also cover: Customer analytics categories. The three types of customer analytics and their significance.

Data Visualization 93

Data Visualization Analytic Tools Feedback Software Customer Experience 93

Userpilot

OCTOBER 15, 2023

How do you leverage product analytics marketing automation to boost customer acquisition, retention, and account expansion? TL;DR Product analytics marketing automation involves using product analytics to track product usage and customer behavior to develop automated marketing experiences.

Data Visualization 90

Data Visualization Analytic Tools Feedback Software Onboarding KPIs 90

Userpilot

APRIL 30, 2024

One great way to create such a culture is by sharing customer responses in the tools your team frequently uses. It lets you create surveys no-code, localize them for global markets, trigger to the right segments, and much more. Both of these directly influence product development and help keep up with market trends.

User Testing 84

User Testing Customer Feedback Feedback Software Data Visualization 84

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. Utilize viral marketing and product experiments to generate more word-of-mouth traffic.

Analytic Tools 91

Analytic Tools Feedback Software Onboarding KPIs Marketing 91

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. TL;DR A marketing survey uses well-crafted questionnaires to gather information about your target audience and their sentiment on your company and competitors. What are marketing surveys?

Data Visualization 77

Data Visualization Product Research Research Software Analytic Tools 77

Userpilot

APRIL 3, 2024

Product-led innovation focuses on creating the best product for your customers. TL;DR Product-led innovation emphasizes improving the product to attract customers, reducing reliance on marketing for growth. Product-led innovation focuses on developing a personalized product that naturally attracts and retains customers.

Analytic Tools 85

Analytic Tools Feedback Software Customer Experience Onboarding KPIs 85

Userpilot

DECEMBER 20, 2022

How can you use marketing funnel KPIs to ensure success at every stage of the funnel? SaaS business models depend on repeat purchases to grow revenue and meet profit goals. This makes it crucial for them to map their marketing efforts based on the customer journey and grow the business efficiently.

Feedback Software 93

Feedback Software Analytic Tools Customer Experience Customer Satisfaction 93

Userpilot

DECEMBER 20, 2023

Data-driven customer segmentation using algorithms like K-Means revolutionizes personalized marketing by grouping customers based on shared characteristics, enabling businesses to create targeted campaigns that resonate with each segment. Understanding these different groups is crucial for tailoring marketing campaigns.

Artificial Inteligence 92

Artificial Inteligence Data Visualization Customer Experience Customer Feedback 92

Userpilot

MAY 1, 2024

The product management team is primarily responsible for owning the product experience but is supported by the engineering, marketing, and customer success departments. In most SaaS companies, the product management team includes product managers, product marketers , and UX designers. However, they don’t do it all alone.

Customer Experience 84

Customer Experience Feedback Software Analytic Tools Product Research 84

Indicative

JANUARY 6, 2021

Continuing to climb in G2’s quarterly industry rankings, Indicative was again named a Leader in Customer Journey Analytics by G2 in their 2021 Winter Report. Only Indicative connects directly to your data warehouse and excels at answering complex customer analytics questions in real-time—without having to rely on data teams or SQL.

Data Visualization 101

Data Visualization Customer Satisfaction Reporting Tools Customer Experience 101

Gainsight

FEBRUARY 28, 2024

Their dedication to revolutionizing customer experience. These leaders, embody a new era of Customer Success (CS) and Community leadership, where innovation and empathy converge to redefine customer satisfaction. In a world where customer retention reigns supreme, their insights are invaluable.

User Testing 52

User Testing Customer Feedback Customer Experience Data Visualization 52

The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing 115

User Testing Market Research Product Research Research Software 115

Userpilot

APRIL 30, 2024

TL;DR Product experience management (PxM) is a discipline that focuses on leveraging product data to deliver superior product experiences —making them personalized, engaging, and centered around customer needs. PxM focuses on user experiences, improving engagement and retention through personalized interactions.

Customer Experience 88

Customer Experience Feedback Software Analytic Tools Onboarding KPIs 88

Userpilot

APRIL 17, 2024

Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors. Google Analytics 4 offers advanced tools for understanding cross-platform customer behavior, aiding product differentiation and tailored offerings in a competitive market.

Data Visualization 82

Data Visualization Analytic Tools Feedback Software Reporting Tools 82

Userpilot

APRIL 3, 2024

A resource center is a central hub of resources that helps your customers solve problems and learn more about your product. It reduces the load on your support team and improves customer satisfaction by providing self-service support. User persona example. Why do you need a resource center?

Feedback Software 90

Feedback Software Analytic Tools Research Software Data Visualization 90

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. By understanding these factors, market research can provide insight into the feasibility and the best approach for marketing a product.

User Testing 130

User Testing Product Research Data Visualization Customer Feedback 130

UX Planet

JANUARY 11, 2024

It is the science of understanding user needs, behaviors, and preferences to craft interfaces that not only meet but exceed expectations. Take the example of Apple’s iOS — its intuitive interface and user-centric design have set a benchmark for what a seamless user experience should look like. ?

User Testing 64

User Testing Customer Satisfaction Research Software Product Research 64

Userpilot

NOVEMBER 30, 2023

How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Want to see how Userpilot can help you find market gaps?

User Testing 91

User Testing Data Visualization Feedback Software Research Software 91

Userpilot

JANUARY 28, 2024

Create user onboarding flows code-free. So, what’s the best time to trigger market research surveys? While the obvious answer is during product development , you can also do it at regular intervals to keep track of customer preferences. Market research survey. How do you search for the products you want to buy?

User Testing 75

User Testing Customer Feedback Product Research Feedback Software 75

Agile Velocity

APRIL 1, 2024

Agile training and transformation offer a beacon of hope, guiding organizations through these turbulent times with practices that enhance adaptability, customer satisfaction, and team morale. Agile methodologies emphasize adaptive planning and early delivery, enabling organizations to respond swiftly to market changes.

Feedback Software 68

Feedback Software Agile Product Research Customer Satisfaction 68

Userpilot

APRIL 22, 2024

TL;DR Product feature analysis involves evaluating product features to understand their impact on user satisfaction and market performance. It’s often done to guide product planning , enhance account expansion , and optimize self-serve customer support channels. Encourage users to share feedback.

Data Visualization 88

Data Visualization Analytic Tools Feedback Software Weak Development Team 88

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. This blog post will give you all you need to create and implement a more customer-oriented marketing strategy. Want to learn how? Let’s get started!

Feedback Software 93

Feedback Software User Testing Research Software Customer Feedback 93

The Product Coalition

FEBRUARY 25, 2024

From its humble beginnings as a DVD rental service to its current status as a global streaming powerhouse, Netflix’s evolution has been marked by relentless innovation and strategic adaptation to changing market dynamics. per month, meaning users got about 17 hours of streaming per month. UX Timeline, back to the past!

Analytic Tools 101

Analytic Tools Entertainment Customer Experience Data Visualization 101

The Product Coalition

AUGUST 4, 2023

It should be something that reflects the value customers get from the product and also leads to sustainable growth for the business. All departments in the company, from engineering to marketing, should understand and be oriented towards optimizing this metric. This can help you understand the extent of super users on your app.

Data Visualization 123

Data Visualization User Testing Customer Satisfaction Customer Experience 123

Userpilot

AUGUST 16, 2023

TL;DR Customer retention can improve profitability, is less expensive than acquiring new users, and forms a large part of future revenue. You can use user retention metrics to identify if there’s a product-market fit problem rather than a retention problem. When should you start thinking about retention?

User Testing 97

User Testing Customer Experience Customer Feedback Analytic Tools 97

Userpilot

JULY 9, 2023

User experience covers all customer interactions with the brand and focuses on aspects like customer satisfaction, enjoyment, and perception of the product value. Product usability makes a huge difference to the overall quality of the product and its chances for success in crowded markets.

User Testing 90

User Testing Customer Experience Customer Feedback Product Research 90

Userpilot

SEPTEMBER 18, 2023

The Product Marketing vs Growth Marketing discussion isn't just about specific tasks and to-do lists, but about how they cultivate product growth to achieve business objectives. Growth marketers are more oriented to leverage tools and marketing channels to drive growth by both acquiring and retaining customers at all costs.

Analytic Tools 52

Analytic Tools Research Software User Testing Feedback Software 52

Agile Velocity

NOVEMBER 14, 2022

Customer Satisfaction. Customers are satisfied with the experience, benefits, and outcomes when using your product or service. The product or service meets the expectations of the market for usability, reliability, etc. The time it takes to deliver an idea into the market. Market Responsiveness.

Agile 94

Agile Customer Satisfaction Customer Experience Events 94

Userpilot

JANUARY 11, 2024

The customer understands the importance of KYC and is ready to proceed. Simplify KYC process To meet regulatory requirements, financial institutions must implement KYC and Anti-money Laundering (AML) checks as required by law. Surveys measuring user satisfaction provide you with direct feedback.

Onboarding KPIs 97

Onboarding KPIs Customer Experience Feedback Software User Testing 97

Userpilot

JUNE 7, 2023

New feature survey template for feedback on a specific feature Set this survey to trigger automatically after a user first engages with a newly launched feature. By fixing those friction points , you’ll enhance the usability of your feature and increase user satisfaction. Userpilot’s customer effort score survey.

User Testing 81

User Testing Customer Feedback Product Research Feedback Software 81

Userpilot

JULY 13, 2023

The important metrics you should use to measure the growth of a company are: Customer acquisition cost (CAC) assesses the average cost to acquire new customers and evaluates the efficiency of sales and marketing efforts. Customer lifetime value (CLV) determines the total revenue a customer generates throughout the relationship.

Onboarding KPIs 89

Onboarding KPIs Feedback Software Customer Experience Customer Feedback 89

Userpilot

DECEMBER 13, 2023

The jobs-to-be-done (JTBD) framework is a customer-centric tool for product development and innovation, focusing on understanding the specific tasks or “jobs” customers hire products to do, providing insights into customer motivations, guiding innovation, aligning product features with real needs, and aiding in market segmentation.

Product Research 103

Product Research Data Visualization User Testing Customer Feedback 103

Userpilot

AUGUST 15, 2022

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members. What is a macro goal in product marketing?

Product Marketing 90

Product Marketing Feedback Software User Testing Marketing 90

Userpilot

AUGUST 23, 2023

CX design focuses on all interactions on the whole customer journey. UX design focuses on user interactions with a product or feature. And focuses on separate parts of the user journey map. CX design improves customer satisfaction, creates loyal customers, and increases customer retention.

Customer Experience 76

Customer Experience User Testing Customer Feedback Feedback Software 76

Userpilot

JANUARY 27, 2023

TL;DR Evaluative research gauges how well the product meets its goals at all stages of the product development process. The purpose of generative research is to gain a better understanding of user needs and define problems to solve, while evaluative research assesses how successful your current product or feature is. Book the demo!

User Testing 94

User Testing Product Research Research Software Feedback Software 94