UX Planet

MAY 10, 2024

The recent pandemic has sped up this shift, compelling brands to rethink their marketing strategies. By seamlessly merging physical and digital channels, customers can easily transition between the two while experiencing a consistent brand image.

Analytic Tools 79

Analytic Tools Research Software Feedback Software Data Visualization 79

Userpilot

APRIL 30, 2024

One great way to create such a culture is by sharing customer responses in the tools your team frequently uses. It lets you create surveys no-code, localize them for global markets, trigger to the right segments, and much more. Both of these directly influence product development and help keep up with market trends.

User Testing 104

User Testing Customer Feedback Feedback Software Data Visualization 104

Userpilot

JANUARY 18, 2023

With so many product marketing strategies floating around the SaaS world, it can be hard to identify the right one. In this guide, we’re going to go over what PLG marketing is and why it just might be the perfect approach for your business. Utilize viral marketing and product experiments to generate more word-of-mouth traffic.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs Marketing 98

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Userpilot

APRIL 3, 2024

A resource center is a central hub of resources that helps your customers solve problems and learn more about your product. It reduces the load on your support team and improves customer satisfaction by providing self-service support. Why do you need a resource center? Create a resource center with Userpilot.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

The Product Coalition

JUNE 28, 2022

Market research is the process of gathering information about your business's buyer personas, target audiences and customers. Market research also helps to provide a deeper understanding of the varying market factors, such as the nature of the market, the problems of the users, and the value of what you are building.

User Testing 114

User Testing Market Research Product Research Research Software 114

Userpilot

MAY 1, 2024

The product management team is primarily responsible for owning the product experience but is supported by the engineering, marketing, and customer success departments. In most SaaS companies, the product management team includes product managers, product marketers , and UX designers. However, they don’t do it all alone.

Customer Experience 105

Customer Experience Feedback Software Analytic Tools Product Research 105

Userpilot

APRIL 17, 2024

Google Trends helps businesses differentiate products in crowded markets by identifying evolving consumer interests and regional search behaviors. Google Analytics 4 offers advanced tools for understanding cross-platform customer behavior, aiding product differentiation and tailored offerings in a competitive market.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Reporting Tools 103

Gainsight

FEBRUARY 28, 2024

Their dedication to revolutionizing customer experience. These leaders, embody a new era of Customer Success (CS) and Community leadership, where innovation and empathy converge to redefine customer satisfaction. In a world where customer retention reigns supreme, their insights are invaluable.

User Testing 52

User Testing Customer Feedback Customer Experience Data Visualization 52

UX Planet

JANUARY 11, 2024

It is the science of understanding user needs, behaviors, and preferences to craft interfaces that not only meet but exceed expectations. Take the example of Apple’s iOS — its intuitive interface and user-centric design have set a benchmark for what a seamless user experience should look like. ?

User Testing 59

User Testing Customer Satisfaction Research Software Product Research 59

Userpilot

NOVEMBER 30, 2023

How do product managers identify market gaps? TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Want to see how Userpilot can help you find market gaps?

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

Alchemer Mobile

DECEMBER 21, 2022

Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means. The concept of retargeting mobile customers is not a new idea by any means, but few brands practice it successfully. But the magic happens when you track these data points over time.

User Testing 263

User Testing Customer Feedback Feedback Software Product Research 263

Userpilot

AUGUST 23, 2023

TL;DR Customer experience design optimizes interactions between a brand and its customers to foster satisfaction and loyalty. CX design focuses on all interactions on the whole customer journey. UX design focuses on user interactions with a product or feature.

Customer Experience 96

Customer Experience User Testing Customer Feedback Feedback Software 96

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

MARCH 25, 2024

In this article, we’ll explain what user sentiment analysis is, why it’s important, and uncover some of the best tools for tracking and analyzing customer sentiment. TL;DR User sentiment is the feeling a person has about your brand, product, or service quality. Gather user sentiment data from multiple sources.

Data Visualization 105

Data Visualization Feedback Software Analytic Tools Reporting Tools 105

Alchemer Mobile

DECEMBER 28, 2021

Now, it might sound like common sense to say, “just retarget your customers to boost engagement,” but let’s break down what this actually means. The concept of retargeting mobile customers is not a new idea by any means, but few brands practice it successfully. But the magic happens when you track these data points over time.

User Testing 246

User Testing Customer Experience Customer Feedback Feedback Software 246

Userpilot

JULY 9, 2023

TL;DR Product usability describes how easily customers can use a product to achieve their goals. User experience covers all customer interactions with the brand and focuses on aspects like customer satisfaction, enjoyment, and perception of the product value. Usability vs. User Experience (UX).

User Testing 98

User Testing Customer Experience Customer Feedback Product Research 98

Agile Velocity

APRIL 1, 2024

Agile training and transformation offer a beacon of hope, guiding organizations through these turbulent times with practices that enhance adaptability, customer satisfaction, and team morale. Agile methodologies emphasize adaptive planning and early delivery, enabling organizations to respond swiftly to market changes.

Feedback Software 68

Feedback Software Agile Product Research Customer Satisfaction 68

The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. By understanding these factors, market research can provide insight into the feasibility and the best approach for marketing a product.

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User Testing Product Research Data Visualization Customer Feedback 128

Userpilot

DECEMBER 7, 2023

Both are important for affecting your customers, but what exactly are they, and how do they differ? TL;DR CEM focuses on the entire user journey with a brand, addressing needs and expectations at all touchpoints. CRM data with CEM insights enables a more comprehensive understanding of each customer, facilitating personalization.

Customer Experience 105

Customer Experience Feedback Software Analytic Tools Customer Feedback 105

Userpilot

AUGUST 15, 2022

Micro goals vs macro goals in product marketing: Have you ever wondered what the difference is and how can you use both to achieve customer success and product growth ? As a product marketing manager, you need to set goals that would guide and motivate you and your team members. What is a macro goal in product marketing?

Product Marketing 98

Product Marketing Feedback Software User Testing Marketing 98

Userpilot

FEBRUARY 25, 2024

Analyzing user behavior can help you understand how users perceive your product and brand. Since user preferences are always evolving, you need to be agile and swiftly adapt to new user behavior trends. Frictionless sign-ups and proactive support are now essential for winning over users.

Analytic Tools 105

Analytic Tools Data Visualization User Testing Reporting Tools 105

The Product Coalition

FEBRUARY 15, 2024

Sustainable competitive advantage In today’s dynamic market, maintaining a competitive edge is crucial. Generative AI enables companies to innovate rapidly, adapt to market changes efficiently, and establish a leading position in their industries. This agility provides a significant advantage in staying ahead of competitors.

Generative AI 107

Generative AI Data Visualization Reporting Tools Research Software 107

Userpilot

JUNE 7, 2023

New feature survey template for feedback on a specific feature Set this survey to trigger automatically after a user first engages with a newly launched feature. By fixing those friction points , you’ll enhance the usability of your feature and increase user satisfaction. Userpilot’s customer effort score survey.

User Testing 98

User Testing Customer Feedback Product Research Feedback Software 98

Userpilot

MAY 6, 2024

The purpose of user profiling is to understand user behaviors, preferences , and needs to improve the product and the product experience. Thanks to user profiling, you can offer personalized experiences, refine your marketing targeting, and extract data-driven insights to inform product development.

Analytic Tools 105

Analytic Tools Data Visualization Feedback Software Research Software 105

Userpilot

JANUARY 11, 2024

The customer understands the importance of KYC and is ready to proceed. Simplify KYC process To meet regulatory requirements, financial institutions must implement KYC and Anti-money Laundering (AML) checks as required by law. Use customer surveys to improve onboarding. Monitor customer satisfaction and retention with Userpilot.

Onboarding KPIs 105

Onboarding KPIs Customer Experience Feedback Software User Testing 105

Userpilot

SEPTEMBER 30, 2022

It’s the sum of a customer’s digital interactions with your brand. On the other hand, customer experience as a whole refers to all customer encounters, both online and offline. What is digital customer experience? Increased customer satisfaction. They all lead to higher satisfaction.

Customer Experience 98

Customer Experience User Testing Data Visualization Feedback Software 98

Userpilot

DECEMBER 7, 2021

Customer-oriented marketing means tailoring your marketing strategy to fit your customers’ needs first, rather than focusing on your business goals only. This blog post will give you all you need to create and implement a more customer-oriented marketing strategy. Want to learn how? Let’s get started!

Feedback Software 98

Feedback Software User Testing Research Software Customer Feedback 98

Userpilot

OCTOBER 17, 2023

Collecting customer insights is essential to answer important questions about your users and how your product fits their needs. There are nine types of customer insights you can collect, and they include: Market research data to identify gaps, competitive advantages, growth areas , and, most importantly, the needs of your customers.

Data Visualization 103

Data Visualization Analytic Tools Feedback Software Research Software 103

Userpilot

JANUARY 29, 2024

A good SaaS UX design is critical to a successful SaaS product in today’s constantly evolving and competitive market. An efficient and effective design with users’ needs at the center stage encourages product engagement and reduces churn. Similarly, simple and intuitive designs reduce confusion and boost satisfaction.

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

SEPTEMBER 18, 2023

The Product Marketing vs Growth Marketing discussion isn't just about specific tasks and to-do lists, but about how they cultivate product growth to achieve business objectives. Growth marketers are more oriented to leverage tools and marketing channels to drive growth by both acquiring and retaining customers at all costs.

Analytic Tools 52

Analytic Tools Research Software User Testing Feedback Software 52

Userpilot

DECEMBER 13, 2023

The jobs-to-be-done (JTBD) framework is a customer-centric tool for product development and innovation, focusing on understanding the specific tasks or “jobs” customers hire products to do, providing insights into customer motivations, guiding innovation, aligning product features with real needs, and aiding in market segmentation.

Product Research 105

Product Research Data Visualization User Testing Customer Feedback 105

Userpilot

MARCH 6, 2024

We also explain: How product funnel differs from marketing and sales funnels. TL;DR The product funnel is a framework outlining the stages of the customer journey , starting from its discovery and ideally leading to customer loyalty and advocacy. The marketing funnel stages focus on customer acquisition.

Analytic Tools 104

Analytic Tools Data Visualization Research Software Onboarding KPIs 104

Userpilot

APRIL 10, 2024

Knowledge bases offer lots of benefits, including improved customer satisfaction , reduced load of customer support agents , and improved self-service support. Your knowledge base should include articles, FAQs, checklists, video tutorials , links to customer support agents, product releases, and feedback widgets.

Feedback Software 103

Feedback Software Analytic Tools Research Software Data Visualization 103

Intercom, Inc.

MAY 13, 2022

While this process may have worked in the past, in today’s age customers expect better experiences and immediate support resolutions. . Long gone are the days when a customer waits patiently for a solution when there are other brands out there who can seemingly provide a better experience. . Messenger-based customer service.

Data Visualization 129

Data Visualization User Testing Customer Experience Customer Feedback 129

Userpilot

OCTOBER 21, 2022

Looking for customer relationship management examples to inspire your brand? After reading this article, you’ll see how a good CRM helps to cultivate healthy customer relationships that lead to higher engagement, loyalty, customer retention , and mouth-watering LTV. Improved customer experience (CX).

Analytic Tools 98

Analytic Tools Feedback Software Data Visualization Reporting Tools 98

Userpilot

DECEMBER 12, 2023

It aligns the stakeholders on user experience goals, prioritizes UX initiatives, and provides a clear vision of how the product will evolve to meet user needs and business objectives. Increases user loyalty and satisfaction A well-crafted UX roadmap can significantly enhance user satisfaction and brand loyalty.

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Roadmap Customer Experience UX Product Research 105