Remove Dashboard Remove Demo Remove Embedded Analytics Remove Product Marketing
article thumbnail

Digital Analytics 101: What Is It and How to Collect Digital Data?

Userpilot

What’s digital analytics? How can it help product and marketing teams make data-driven decisions and improve the user experience at different stages of the customer journey? TL;DR Digital analytics allows teams to measure and analyze product performance to improve their digital strategy. Are you in?

article thumbnail

The Best Funnel Optimization Tool for SaaS [Top 10 Compared]

Userpilot

In this article, we look at 10 product analytics tools that you should consider when making your choice. HubSpot is a comprehensive marketing, sales, and customer service platform that allows you to optimize your sales and marketing funnel, with features like custom funnel reports and segmentation.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Product Videos for Marketing SaaS [Examples Included]

Userpilot

In this article, you’ll learn more about the value of using video content as part of your overall marketing strategy. A product marketing video used in SaaS is a short gif or explainer video made with the intent of helping users engage with your product’s features and shorten the learning curve.

article thumbnail

What is Marketing Resource Management and How it Can Streamline Your Marketing Efforts?

Userpilot

Can marketing resource management help streamline your product marketing processes and workflows? The marketing department is one of the most crucial in any company. The planning and scheduling phase is the first and perhaps the most critical stage of any marketing project. Marketing roadmap example.

article thumbnail

Customer Experience Analytics: 5 Steps To Conduct a CX Analysis [Best Tools Included]

Userpilot

Are you making the most out of your customer experience analytics? The data you receive from CX analytics enables you to reduce customer churn, increase customer satisfaction and retention , and help you identify the areas for product improvements. What is customer experience analytics? What’s the value of it?

article thumbnail

Collecting In-App Feedback: Best Tactics and Tools for SaaS

Userpilot

In-app feedback is one of the most insightful and relevant types of data you can collect as a product marketer, while also being the cheapest. Measuring customer satisfaction after the onboarding process to gain valuable insights, remove any source of friction, and improve product adoption in the process.

article thumbnail

Why marketers should choose Mixpanel over Google Analytics 4 (GA4)

Mixpanel

For marketing teams focused on getting more user traffic and signups, Google Analytics has been the tool of choice. But with customers spending more time researching and buying online, websites and product experiences are converging to accommodate customer needs, and the scope of analysis for most marketers is increasing.