Userpilot

APRIL 25, 2024

Effective market research combines both qualitative methods, which explore consumer motivations, and quantitative methods, which provide measurable statistics, to create comprehensive insights that guide business strategy and decision-making. Focus Groups : Hold discussions with small groups of 5 to 10 people from your target audience.

Research Software 52

Research Software User Testing Data Visualization Market Research 52

Intercom, Inc.

DECEMBER 12, 2018

The “shiny penny” approach (focus all your attention on the hottest tools in the market) or “head in the sand” approach (fall victim to analysis paralysis and avoid choosing any tools) are no longer viable. What is a marketing technology stack? Marketo – marketing automation. HubSpot – marketing automation.

Analytic Tools 223

Analytic Tools Research Software Feedback Software Reporting Tools 223

Userpilot

JULY 24, 2023

What is SaaS marketing? We’re all familiar with the basics of SaaS product marketing such as attracting users to a SaaS product with a subscription business model. That said, there are key differences between a SaaS marketing strategy and standard digital marketing.

Analytic Tools 65

Analytic Tools Feedback Software Data Visualization Marketing 65

Userpilot

JULY 19, 2021

Product usage – how they are using your product. Segmentation in Userpilot dashboard. A lot of people think that personalization is about adding a customer’s name to every email or message. Increased retention and product adoption. Combines marketing, customer service, sales, and CRM software.

Analytic Tools 97

Analytic Tools Research Software Reporting Tools Customer Communications 97

Userpilot

JULY 12, 2021

SaaS analytics collects, inspects, and analyzes data generated from user interactions with your product. SaaS analytics tools can be categorized based on the platform of the product, marketing channels, and key metrics you’re tracking. Ahrefs offers a brilliant SEO tool named Site Explorer. Google Data Studio.

Analytic Tools 98

Analytic Tools Data Visualization Research Software Feedback Software 98

Intercom, Inc.

JANUARY 31, 2019

I’m curious how that went and how you were able to develop some consistency there, because marketing typically is we’re speaking to the masses. Doug: First, you have to create a template for marketing that reorients the way in which they build decks. Sydney: On the high level of the dashboard, there are a couple of things.

Customer Experience 165

Customer Experience Customer Feedback User Testing Weak Development Team 165

Intercom, Inc.

MARCH 29, 2022

We had an inbound sales team as well, basically quite a few groups. So let’s take a look at the product in more detail. Product demo: Intercom Switch. Jasmine Jaume, Director of Product Marketing at Intercom : Thanks, Paul, and hi everyone. These workflows, though, are not limited to just marketing.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118