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What is Marketing Research? Examples and Best Practices

Userpilot

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

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Boost your support efficiency with Intercom’s new workflows

Intercom, Inc.

We’ve always used Intercom to provide support for our customers and, as our customer base has grown, we’ve seen first hand the needs for better reporting and workflows in Intercom. These new features have supercharged our team’s efficiency while preserving our customer experience.

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14 Best User Tracking Tools For SaaS in 2024

Userpilot

When it comes to boosting your product growth, user tracking tools can make your life a lot easier. They offer insights into product performance , what your users are doing inside your product, and why they are doing it. Userpilot is the best user journey-tracking tool for web analytics. What is user tracking?

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Marketing technology – or MarTech – stacks are the groups of technologies that marketers use to execute, analyze and improve their marketing across the customer lifecycle. To summarize: Martech isn’t about making your strategy fit to the technology you want to use. Here’s a tried and tested formula: Pick a topic/keyword.

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Data Analysis Reports in SaaS: How to Create, Types & Tools

Userpilot

You can create them manually from templates or use ready-made reports and dashboards from analytics tools. Funnel analysis reports focus on tracking user conversions at key touchpoints in the user journey and can be used to find friction in user experience. For example, you can use it to monitor your KPIs.