The Product Guy

SEPTEMBER 12, 2017

A marketer or market researcher may view patterns in terms of demographics and buying activity. A user researcher or other UX practitioner may group users by patterns in their behavior, both inside and outside your product. Our app is now integrated with [Maps App X]”? Sad but true. Analyze patterns of use.

Research Software 273

Research Software User Testing Analytic Tools Product Research 273

The Product Coalition

OCTOBER 2, 2024

Stefan Röse breaks down how Quantilope is pushing forward customer development and the consumer research field. Perhaps that’s why some research experts say, “Data is the new currency.” Quantilope specializes in consumer insights technology, offering a platform to help businesses understand what consumers want and need.

User Testing 141

User Testing Data Visualization Customer Feedback Research Software 141

The Product Guy

OCTOBER 9, 2018

This sort of hand-waving has been most prevalent in software companies, where the supposed price of strategy missteps is seen as low. What systems/metrics/processes do we need to measure and track winning? Along the way, I have discovered several other key insights: Product strategy is ultimately a subset of business strategy.

Weak Development Team 326

Weak Development Team Product Strategy Strategy Development 326

The Product Coalition

AUGUST 2, 2023

Develop a Rummy Game — Comprehensive Guide to Card Game App Introduction Card games have a rich and storied history, that attracts players of all ages across the globe. With the enlargement of smartphones and mobile apps, traditional card games like Rummy have found a new digital home, opening up exciting opportunities for game developers.

Research Software 140

Research Software Feedback Software Weak Development Team Data Visualization 140

Userpilot

JULY 29, 2024

TL;DR Competitive analysis involves studying rivals' strengths and weaknesses to improve business strategies and stay ahead in the competitors' market. Identify direct and indirect competitors via market research to better position your product. Here’s a look at the main components of a competitive analysis report.

Data Visualization 111

Data Visualization Research Software Reporting Tools Feedback Software 111

Userpilot

JULY 22, 2024

Here are the steps to develop your positioning effectively: Conduct thorough market research. Gather data through focus groups, surveys , interviews, and experiments to build accurate, data-driven user personas. Monday.com was positioned as a “Work OS” with high customization and intuitive visuals.

Research Software 103

Research Software Positioning Data Visualization Definition 103

Product Talk

APRIL 17, 2024

She regularly shares her learnings and insights on LinkedIn and recently took some time to chat with Teresa for this Product in Practice about her teams’ experience with continuous discovery. We’re a 14-year-old company that started off as an ads business, and we’re transitioning into a SaaS business. Stephanie: Absolutely.

Product Research 265

Product Research User Testing Data Visualization Research Software 265

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Creatively exploring market preferences is critical for success. Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. How To Attract User Research Prospects.

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Userpilot

MAY 30, 2022

Let’s jump in to see what needs-based segmentation is all about and how you can collect data for that to increase the growth of your business. Adopting a needs-based segmentation approach leads to a clearer understanding of the market and better-tailored messages for customer segments. Better tailored message for customer segments.

Data Visualization 98

Data Visualization Feedback Software Research Software Analytic Tools 98

Userpilot

NOVEMBER 30, 2023

Canva identified a market need for a user-friendly graphic design tool for non-designers and DocuSign for a secure solution to sign and manage digital documents and contracts. Tracking user behavior in-app enables product teams to find ways to improve product experience. What are examples of market gaps?

User Testing 105

User Testing Data Visualization Feedback Software Research Software 105

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. There are 11 main product strategy examples in SaaS today.

Analytic Tools 105

Analytic Tools Feedback Software Research Software Product Strategy 105

Userpilot

APRIL 29, 2024

A segmentation survey is used to gather the data necessary to segment customers. A market segmentation survey is a market research tool. Loyalty segmentation differentiates customers based on their loyalty levels to identify product advocates. For example, age or product usage patterns.

Analytic Tools 104

Analytic Tools Research Software Feedback Software Product Research 104

Userpilot

JULY 31, 2024

A typical product development process follows seven stages: idea generation , market research, technical specifications, roadmapping, product development, MVP release , and continuous iteration. A successful product development strategy begins with market research to understand the target market and competition.

Analytic Tools 104

Analytic Tools Research Software Feedback Software User Testing 104

Userpilot

SEPTEMBER 10, 2022

What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? Product differentiation is about highlighting the features of your product that make it stand out on the market. What is product differentiation?

Differentiation 98

Differentiation Feedback Software Research Software User Testing 98

Userpilot

JULY 22, 2024

An effective product expansion strategy is the fuel that propels a SaaS business forward. It enables you to capture new markets, increase revenue, and solidify your competitive edge. The goal here is to sell more products in the market you already occupy and gain a larger market share.

Research Software 103

Research Software Feedback Software Analytic Tools User Testing 103

Userpilot

SEPTEMBER 14, 2023

To collect the necessary data, you can conduct customer discovery interviews or trigger in-app surveys. Other data sources include product analytics, asking customer-facing teams, competitor analysis, and industry events. You normally use customer discovery questions as a part of the initial market and customer research.

Product Research 103

Product Research Customer Feedback Data Visualization User Testing 103

Userpilot

JULY 24, 2024

Conduct market research and analysis to understand the current state of products in your industry. Identify your target market and user segments to figure out what they want and chart out your product strategy accordingly. Outline a marketing plan to promote your product across multiple channels and drive sales.

Data Visualization 111

Data Visualization Framework Product Strategy Analytic Tools 111

Userpilot

NOVEMBER 19, 2022

What is product service management? Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. In smaller companies, product service management responsibilities are covered by product managers. Want to see how?

Data Visualization 98

Data Visualization User Testing Research Software Feedback Software 98

Roman Pichler

OCTOBER 6, 2020

What architecture patterns and technologies may be used? In order to answer the questions above, you may want to use techniques such as direct observation, user interviews, prototyping, creating a strategy canvas or E-R-R-C grid , and you may capture some of them using a tool like my product vision board. How can the product be built?

Product Research 281

Product Research Technical Review Feedback Software Research Software 281

Userpilot

DECEMBER 13, 2023

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. According to Jamie Levy, the main tenets of a UX strategy are business strategy, value innovation, validated user research , and frictionless UX. Start designing your strategy by clarifying the business goals. Book the demo!

Research Software 104

Research Software Analytic Tools Feedback Software User Testing 104

UX Studio

JUNE 27, 2024

Research helps answer tough questions, so knowing when and how to use UX research vs market research methods is crucial. In this article we answer: How can you distinguish between different types of research? What characteristics define market research vs UX research? Let’s get started.

User Testing 78

User Testing Product Research Market Research Research Software 78

Imaginary Cloud - Design

AUGUST 19, 2021

Creating useful, usable, and craved products and services that respond to human needs is the basis of Design Research. Design Research is a process used by designers to better understand the underlying and sometimes hidden desires, needs, and challenges of end users. What is Design Research? Design Research steps. ?

User Testing 110

User Testing Research Software Product Research Customer Experience 110

The Product Coalition

MARCH 24, 2021

Narrowing Down the Battlefield Figure 1 shows the ‘Technology Adoption Life Cycle’ for discontinuous innovations. We can see that such innovations face a chasm between the early and the mainstream market. Crossing this chasm decides if the innovation will become a success or has to leave the market.

User Testing 150

User Testing Research Software User Friction Customer Experience 150

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

ChatGPT 105

ChatGPT Data Visualization Onboarding KPIs Research Software 105

Userpilot

AUGUST 26, 2021

You know how when you log into a SaaS product, you often notice the UI has changed or there are new options that weren't there before? That's SaaS product management hustling in the background to give you the best experience. You don't have to lift a finger and you get to access the latest updates whenever you log in.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Creatively exploring market preferences is critical for success. Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. How To Attract User Research Prospects.

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

Userpilot

AUGUST 30, 2024

When implemented well, it can help you attract customers, improve in-app engagement , and drive long-term retention. TL;DR Product-focused advertising is a marketing strategy that aims to generate interest in a specific product by highlighting its key features and benefits. Email marketing. Influencer marketing.

Advertising 105

Advertising Analytic Tools Research Software Data Visualization 105

Userpilot

DECEMBER 5, 2023

Our ultimate guide explores: What exactly product design involves How to design successful products , and Tools that can help you design them. UI design focuses on the visual side of the product, for example, the layout or color patterns, while UX design is about delivering a good user experience at all touchpoints in the customer journey.

User Testing 95

User Testing Product Research Data Visualization Feedback Software 95

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Building user personas helps the entire team better understand user needs and build solutions that satisfy them well. Discover solutions through user research.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Alchemer Mobile

FEBRUARY 14, 2023

. – February 14, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – today announced the launch of Alchemer Workflow. Independent market research says closing the loop is the biggest challenge facing CX and VoC professionals. Alchemer Workflow is available immediately.

Product Research 130

Product Research Feedback Loop User Testing Feedback Software 130

Userpilot

AUGUST 15, 2023

Start by conducting extensive market research to understand the landscape, map out the needs of individual users to understand pain points, develop a clear value proposition, and then define key performance indicators to measure progress against. None of this is possible without the right tool for the job – Userpilot can help.

Feedback Software 97

Feedback Software Research Software Analytic Tools Product launches 97

Userpilot

AUGUST 12, 2024

They also have a robust system to collect data, make decisions, build solutions, perform tests, and deploy new products on time. Research your target market. Perform competitive analysis and follow up on market trends to make informed design decisions. Empathize with users. Develop user personas.

Product Research 104

Product Research Feedback Software Research Software User Testing 104

Lenny Rachitsky

JUNE 11, 2024

Subscribe now Chatbot tools like ChatGPT and Perplexity are quickly becoming de facto co-pilots for product managers. And 85% are using one weekly 🤯 Robert Bye, a PM at Figma, shared a common sentiment: When was the last time a new tool went from non-existent to daily use for the majority of product managers? Why did it work?

User Testing 117

User Testing Research Software Analytic Tools Technical Review 117

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. There are a number of ways to look at it but in most situations, market research is the first step.

Research Software 98

Research Software Feedback Software Analytic Tools Positioning 98

Userpilot

MARCH 25, 2024

Whether you’re planning your exit, seeking VC funding, or setting up ESOPs, a SaaS valuation is a must. Our article: Explains different SaaS valuation methods. Shows how to leverage PLG strategies to boost the value of your SaaS business. Want to learn how Userpilot can help you improve your SaaS valuation?

Feedback Software 105

Feedback Software Analytic Tools Research Software Data Visualization 105

Userpilot

AUGUST 1, 2024

Product marketing focuses on getting products into the hands of the right users, whereas product management focuses on developing the product. The first step to creating a successful product marketing strategy is to set SMART goals and define your objectives. Announce product launches in-app with Userpilot.

Research Software 105

Research Software Analytic Tools Product Marketing Product Research 105

Userpilot

JUNE 30, 2024

TL;DR A product analyst is a professional who conducts product research , analyzes, and interprets such data to make accurate decisions about the product. Product analysis involves two major things: the product and the data. Looking into tools for product analysts? Let’s dive in! Product Analyst. Product Analyst.

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52