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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

It is important to use these initial interactions as a means to gain insights that can be fed back to product development to improve your solution and to ensure that your product helps deal with a pain that your target market has. For many B2B SaaS companies, inbound marketing represents a cornerstone of all marketing activity.

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Product Management and Value Chain Analysis

All About Product Management

Porter views a company as a system, made up of subsystems each with inputs, transformation processes and outputs. The primary value chain online activities are as follows: Inbound Logistics: Data feeds (RSS, XML, CSV…), ad slots, business pain, keyword research, availability of community tools (e.g.