Data Visualization Looker Reporting Tools Testing 
Mixpanel
MAY 3, 2024
Mixpanel is an analytics company, so I don’t have to tell you that we highly value using analytics to make better decisions and optimize the running of our business. Up until now, that was handled by Mixpanel and Looker, our BI (business intelligence) solution of choice. Why is this so important to share?
Indicative
NOVEMBER 11, 2020
Experts predict the Customer Analytics market will top $24 billion by 2025. That growth is driven by a common difficulty facing many of today’s businesses—mountains of data and no way for non-technical people to make sense of it. That’s where Customer Analytics comes in. Common Customer Analytics Features.
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UX Planet
JANUARY 23, 2024
Master Google Analytics 4 for user behavior analysis, UX design optimization, and enhanced website performance to improve sales. Hi there, I was looking into Google Analytics 4 and found an article by Alice Emma Walker. If you know about Universal Analytics , it’s going away on July 1, 2024. It’s six years old.
Indicative
OCTOBER 23, 2020
Every company, of every size — even organizations of just one person — are navigating a data avalanche problem. Every team — from product to marketing, and IT to engineering — is generating data. A strong analytics stack is foundational to being able to make sense of it all. What Technology Do You Need in Your Stack?
Usersnap
SEPTEMBER 9, 2021
Ever found yourself getting loads of feedback, but didn’t have the customer feedback system in place to do something with it all? This is why when you’ve got a rock-solid customer feedback system in place, you’re ready to meet customer expectations. The customer feedback system learning.
Mixpanel
APRIL 20, 2022
In another blog , we provided a look at how we implemented a product-led growth (PLG) strategy at Mixpanel from a data and analytics perspective. In this blog, I’ll pick up where we left off by walking through what we do with all of this joined data in BigQuery. Data structure for our Mixpanel project.
Amplitude
JANUARY 13, 2021
Today, about one-third of Americans have used a dating app or site, and 12% have either been in a committed relationship or gotten married to someone they met through online dating, according to a recent Pew Research report. Driven by Data, Powered by the Heart . Data is core to the mission here at OkCupid.
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