article thumbnail

Your Audience’s Real Roadmap Questions

Mironov Consulting

I get pulled into lots of discussions among product managers about the best ways to represent (and then present and present and present) roadmaps or backlogs, especially to internal sales/marketing/support audiences. Each functional group has its own product priorities, so each wants a different roadmap. More here.) Just sign here.”)

Roadmap 92
article thumbnail

Insider Secrets for High Impact Growth with Sean Ellis

Bryce York

Sean also popularized the term product/market fit and coined the term growth hacking. The one metric that matters for marketing today is simple: GROWTH. Imagine you ask someone on your team to build an email campaign to promote a new feature. Think about how your goal could improve your key metrics (Pirate Metrics).