Definition Market Research Product launches Product Marketing 
PMLesson's Ace the PM Interview
APRIL 6, 2020
Product marketing is one of the newest and most impactful roles within an organization. As a product marketing manager (PMM), you influence most areas of the organization including product, design, sales, support, and, of course, marketing. That degree doesn’t have to be in marketing, but it certainly helps.
Userpilot
JUNE 9, 2021
Are you thinking about a career in product, but you’re not sure whether you should pursue Product Marketing or Product Management? To explain the difference in the simplest of terms: Product Managers build product features and Product Marketers promote them to their audience and users.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Userpilot
SEPTEMBER 29, 2023
The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?
Userpilot
DECEMBER 9, 2021
In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. It helps the customer understand your product and how it can satisfy their needs. Conclusion.
The Product Coalition
MARCH 11, 2020
These methods are often referred to as design artefacts and they include activities such as problem definition, prototyping, customer interviews, exploration and many more. The main phases of product discovery are: 1. Market research as well as customer interviews will help you learn how others have solved similar challenges.
Userpilot
APRIL 7, 2024
TL;DR SaaS product managers oversee the entire product lifecycle from product strategy to development and decline. Step-by-step guide for the product management process Identify user needs with market research. Develop the product roadmap. Specify product vision and create the product strategy.
Usersnap
JULY 11, 2021
Building your product, reaching product/market fit, hiring team members, doing marketing and getting your first customers on board. One-to-one communication: if you’re planning a strategy for your product launch, you put a lot of thoughts into your marketing activities and which channels you should handle.
Expert insights. Personalized for you.
78 
Let's personalize your content