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Product Management Marketing: A Guide for Building Successful Products

Userpilot

How do product management and marketing teams work together to build successful products? TL;DR Product managers define the overall product direction and oversee the entire product lifecycle. Product marketing sits between product development and the market. What is product management?

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Product Analytics Guide for SaaS Products

Userpilot

How can product analytics help product managers create better digital products and more satisfying user experiences? We start by looking at different kinds of analyses and the metrics to track and then explore some practical ways of using each of them to drive various product goals. Book the demo!

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Which Feature Request Prioritization Framework Should You Use? [Top 15]

Userpilot

Choosing the right feature request prioritization framework enables product teams to make informed decisions and deliver the maximum customer value possible, especially when resources are limited. They can also help product managers secure key stakeholder buy-in. It focuses on Impact, Confidence, and Ease.

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RFM Analysis (Recency, Frequency, Monetary) in SaaS: The Product Manager’s Guide

Userpilot

How relevant is it to SaaS product management ? Recency takes into account the last time the customer engaged with the product. The Frequency score depends on how often the user engages with a product or feature. Choose the most relevant customer segments to drive your product goals. Book the demo!

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Customer Activation Funnel: How to Get New Users to Experience Value

Userpilot

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job.

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Strategic Product Management: The Role of a Strategic Product Manager

Userpilot

If you’re wondering what strategic product management is, you’ve come to the right place! In the article, we’re looking at the responsibilities of strategic product managers and how they can use data effectively to shape product strategy and deliver delightful experiences to users! Are you ready to dig in?

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Unlocking the Power of Customer Journey Optimization: An Ultimate Guide

Userpilot

Discover how to achieve remarkable growth results through customer journey optimization at the upcoming Product Drive talk by Audrey Melnik (Co-Founder of Unlocking Growth). Tactics, like lead nurturing through emails and personalized product recommendations, help drive acquisition. Register here for FREE!