UX Studio

NOVEMBER 26, 2018

Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily. In this article we answer: How do we distinguish between types of research? What characteristics define market research vs user research?

User Testing 107

User Testing Market Research Product Research Research Software 107

Userpilot

OCTOBER 20, 2023

Getting user feedback is a crucial step of the market research process. Streamlined onboarding, lower user friction, and targeted marketing are just a few examples of sentiment analysis being applied to improve a SaaS customer journey. Get your free Userpilot demo today! Get your free Userpilot demo today!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Customer Satisfaction 52

DISQO

JULY 5, 2018

Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand. Make small bets, via experimentation.

User Testing 66

User Testing Research Software Market Research Product Research 66

The Basics of Product Management

JUNE 21, 2020

These two questions form the basis of any good product roadmap. Learn how to create the best product roadmap. Learning how to build a product roadmap is a key requirement to break into product management. The ability to prepare a great roadmap is one of the must have skills for any Product Manager. Roadmap Guidelines.

Definition 59

Definition Roadmap Product Research User Testing 59

Userpilot

NOVEMBER 23, 2023

Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. PMs need to know how to use product analytics tools to gain actionable insights. Agile is the most common development methodology, so PMs need to be well-versed in its principles.

Analytic Tools 91

Analytic Tools Research Software Data Visualization Product Research 91

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 248

Agile Product Research User Testing Feedback Software 248

Userpilot

NOVEMBER 20, 2023

TL;DR Technical product managers work with engineering and development teams on the technical performance of software products. While product managers are more customer and business-centric, technical PMs focus on the technical development and implementation of solutions. Let’s have a quick look at their main responsibilities.

Analytic Tools 96

Analytic Tools Feedback Software Research Software User Testing 96

Userpilot

JANUARY 16, 2024

From analyzing market trends to churning user needs and technical feasibility into golden product ideas, there are many benefits of ChatGPT for product managers. A potent tool, ChatGPT has proven to be a strategic addition to the product management toolkit, churning out ideas in even the most unlikely scenarios.

ChatGPT 92

ChatGPT Data Visualization Onboarding KPIs Research Software 92

Userpilot

AUGUST 23, 2023

This change has been primarily driven by increased access to analytics tools like Userpilot that help businesses achieve product growth. In this article, we’ll cover the responsibilities of a product analyst, the skills needed in the current job market, and the prerequisites.

Data Visualization 84

Data Visualization Reporting Tools Analytic Tools Research Software 84

Userpilot

MAY 1, 2024

Guide your product development process with the insights you’ve gathered. A needs analysis validates your assumptions regarding your users so you can better guide product development, marketing, and launches. Creating data-driven product strategies – It takes the guesswork out of product development.

User Testing 82

User Testing Feedback Software Analytic Tools Research Software 82

Userpilot

DECEMBER 13, 2023

How do you develop a robust UX strategy? The plan, often depicted in a UX roadmap, outlines the work necessary to achieve the goals. Next, conduct customer and market research to identify opportunities for UX improvement , and use research findings and business goals to formulate the UX vision statement.

Research Software 88

Research Software Analytic Tools Feedback Software User Testing 88

Userpilot

SEPTEMBER 20, 2023

Key responsibilities include setting out a clear product vision , building a product roadmap, organizing releases , and conducting continuous market research and analysis. A project manager focuses on organizing the development team, tracking the progress of work (i.e., Build a product roadmap. Organize releases.

Reporting Tools 99

Reporting Tools Customer Experience User Testing Research Software 99

Userpilot

SEPTEMBER 14, 2022

Both Product Marketing and Product Management teams need to work together. Product marketing is responsible for market research, product development, branding, advertising, and pricing. Market Research. Product Development. Go-to-market strategy. Advertising.

Product Research 86

Product Research Feedback Software Research Software Product Marketing 86

Userpilot

AUGUST 13, 2023

How to develop your own prioritization matrix. TL;DR A feature prioritization matrix helps product teams decide which features to develop next, focusing on high-impact features and resource optimization. Next, put them on the roadmap , considering feature interdependencies and timelines. Prioritization mistakes to avoid.

Data Visualization 91

Data Visualization User Testing Customer Experience Feedback Software 91

DISQO

JULY 5, 2018

Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand. Make small bets, via experimentation.

User Testing 40

User Testing Research Software Product Research Market Research 40

DISQO

JULY 5, 2018

Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand. Make small bets, via experimentation.

User Testing 40

User Testing Research Software Product Research Market Research 40

Userpilot

AUGUST 10, 2022

The Minimum Viable Product allows you to collect user feedback at the early stages of development and facilitates validated learning. MVP reduces the time to market and allows a quicker release of the product. MVP is a great risk reduction tool: it allows products or features to fail fast without investing in their development.

Product Research 75

Product Research User Testing Feedback Software Research Software 75

The Product HQ

APRIL 20, 2024

More and more businesses develop Software as a Service (SaaS) products to remain relevant in their respective markets and grow their income streams. Businesses need SaaS product managers to oversee their product development efforts and ensure that they are a success.

Research Software 52

Research Software Feedback Software Analytic Tools Customer Experience 52

Userpilot

MAY 5, 2022

Product managers monitor and control the product lifecycle while ensuring there is the right corporate environment for its development. The product development process is one aspect of the product management process. Roadmapping should focus on product vision and delivering key business objectives. 4: Roadmapping. #5:

Product Research 93

Product Research User Testing Research Software Feedback Software 93

Userpilot

JULY 31, 2023

Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. We will also point our readers toward some amazing resources for development. Glassdoor sets out that the average salary for a product marketing manager is just over $127k.

Product Marketing 88

Product Marketing Onboarding KPIs User Testing Marketing 88

Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 156

Agile Product Research User Testing Feedback Software 156

ProductPlan

JANUARY 27, 2022

Here are some areas to consider when making your 2022 requests: Product Stack Tools for 2022 Budgets. Investing in tools for the product team commanded the most significant share of product team budgets in our 2021 survey. Accelerated by the shift to distributed teams and remote working, these tools have become invaluable resources.

Data Visualization 89

Data Visualization User Testing Product Research Reporting Tools 89

Userpilot

OCTOBER 25, 2022

Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Market research, differentiation, and positioning are necessary to prepare for the product launch. Conduct market research.

Product Research 91

Product Research User Testing Customer Feedback Research Software 91

Userpilot

NOVEMBER 14, 2022

What tools do you have at your disposal? Product planning is the iterative process that prepares every stage of the product development life cycle, from the initial idea through launch and further development. It should not be confused with project planning, product strategy development , or product discovery.

Product Research 96

Product Research User Testing Research Software Onboarding KPIs 96

Roman Pichler

OCTOBER 6, 2020

Product discovery describes the activities required to determine if and why a product should be developed and offered. For example, generate revenue or meet a profit margin, reduce cost, or develop the brand? In the picture above, product discovery precedes product development. What is Product Discovery?

Product Research 265

Product Research Technical Review Feedback Software Research Software 265

Userpilot

SEPTEMBER 11, 2023

It involves market research, goal setting, and the development of your go-to-market strategy. The launch phase, on the other hand, is your time to execute and implement your marketing strategy. Choosing the right tool to work with can make your life easier.

Product launches 101

Product launches Product Research Data Visualization Research Software 101

ProductPlan

JUNE 8, 2021

Market research—Reveals how others tell their stories and perceive the audience. Customer feedback—A door into what’s happening and the trends and evolution in the market. Roadmapping—Include components of the meaning and value you’re creating, as well as why it’s the right thing to do.

Product Research 97

Product Research User Testing Research Software Feedback Software 97

Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. That’s because a big part of the role involves collecting and analyzing market and consumer data to guide product development. Want to see how? Book the demo!

Data Visualization 96

Data Visualization User Testing Research Software Feedback Software 96

Roman Pichler

MARCH 14, 2017

Nevertheless, the product owner is often regarded as a tactical role focused on managing the product backlog, detailing requirements, and interacting with the development team. The confusion stems—at least partly—from the fact that Scrum is a simple framework focused on helping teams develop software.

Product Management 257

Product Management Product Manager Research Software Product Research 257

Userpilot

JULY 23, 2023

Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches. Create a productive environment with a project management tool like Trello, Jira, or Asana. Develop a product roadmap.

Research Software 76

Research Software Data Visualization User Testing Marketing 76

The Product Coalition

MAY 13, 2020

Together they talk through what they want to build, and then the POM handles some of the the more nitty-gritty tasks, like data gathering and market research. They keep the Product Manager supplied with the tools and information they need to get their job done. A Product Ops manager can hand this over, along with other data 2.

Product Research 148

Product Research Data Visualization User Testing Research Software 148

ProductPlan

MARCH 1, 2023

Product Planning is researching, making decisions, and taking action to develop a successful product. Product planning is the foundation of efficient and successful product development. Market Research If there is an untapped market for your product concept, it’s time to conduct market research.

Research Software 52

Research Software Feedback Software Weak Development Team User Testing 52

Userpilot

MAY 30, 2023

A short feature research survey to explore what future improvements your customers would like to see on your product. So you can prioritize their development and build a public roadmap. Allowing you to personalize your marketing messages better. Public roadmap survey example. Market research survey example.

Customer Feedback 78

Customer Feedback User Testing Feedback Software Product Research 78

ProductPlan

FEBRUARY 3, 2022

A product ops manager (or team) exists to support the product team by: Facilitating user interviews and other market research. Developing business processes to streamline product development. Managing tools (for roadmapping, prototyping, etc.) Overseeing quality assurance checks on new features.

Product Research 95

Product Research User Testing Data Visualization Customer Experience 95

Userpilot

JANUARY 22, 2024

In this article, we dive deep into what a product marketing framework is and explore its essential components. TL;DR A product marketing framework is a structured but flexible approach to positioning and promoting your product. This, in turn, provides you with a roadmap, serving as a guide for the team.

Feedback Software 95

Feedback Software Research Software Analytic Tools Product Research 95

ProductPlan

OCTOBER 11, 2022

The product owner role was born in Agile scrum , a process initially created to deliver software more quickly by giving the product development team more autonomy in exchange for frequent releases that increase customer value. Oversee scrum development stages and participates in refinement, planning, and review.

User Testing 52

User Testing Customer Communications Research Software Data Visualization 52

CardBoard

AUGUST 24, 2023

Product Ops is a function within an organization that focuses on improving the process of product development and delivery. The goal is to make product development and delivery as efficient and effective as possible. Process Improvement: They identify and implement process improvements to make product development more efficient.

Data Visualization 52

Data Visualization Product Research Customer Feedback Feedback Software 52