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How Meagan Glenn From Lavender Leverages Customer Feedback for Product Growth

Userpilot

Customer feedback can be a goldmine of valuable insights for SaaS companies seeking growth. But how does one actually go about collecting feedback , prioritizing it, and using it to make key product decisions? PMF, CSAT, and NPS surveys are vital for SaaS companies to conduct. Let’s dive in.

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Product Differentiation in SaaS: How to Make a Difference as a Product Manager

Userpilot

What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? Product differentiation is about highlighting the features of your product that make it stand out on the market. Mixed differentiation uses both objective and subjective criteria.

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UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

A robust UX strategy is also a valuable differentiator helping you stand out in competitive markets. UX vision is a clear and inspiring statement that guides the long-term design strategy and keeps teams and stakeholders on the same page. Start designing your strategy by clarifying the business goals.

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How to Use a Cancellation Survey to Reduce Churn: Template, Questions & Best Practices

Userpilot

A well-designed cancellation survey will help you understand the reasons for churn. It’s also a valuable tool for winning over users about to cancel their subscriptions. This article shows you how to design a customer cancellation survey that collects actionable insights and reduces churn. What is a cancellation survey?

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Product Analytics Guide for SaaS Products

Userpilot

We finish with an overview of product analytics tools that your team can benefit from. TL;DR Product analytics is the process of collecting and analyzing usage data to get an objective and unbiased picture of user behavior in-app. This reduces the effectiveness of surveys or customer interviews for getting behavioral insights.

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User Persona Survey Template: How to Properly Collect Customer Data in SaaS

Userpilot

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! A user persona survey template is a pre-built questionnaire you can create, designed to elicit information from your target audience.

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Reinventing our wheel: The vision behind Intercom’s new Messenger

Intercom, Inc.

This evolution always starts with one thing: a clear product vision. Reinvention requires a product vision : a visual artifact that sets product direction over a longer term time horizon. Product vision is the critical bridge between strategy and execution. An inevitable slide into decline sounds ominous. Here’s how we did it.

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