The Product Coalition

MAY 11, 2022

Finally, “ Building for Business: Product Management in Enterprise Software ” is a truly B2B-focused Product Management book, written by Blair Reeves (Salesforce) and Benjamin Gaines (Adobe) for “all the ones who aren’t part of the Silicon Valley startup bread”. But why is working in enterprise software now different?

Enterprise 114

Enterprise User Testing Feedback Software Technical Advisors 114

The Product Coalition

MARCH 21, 2018

What you need to think about in your first 60–90 days on a new job: product management (leader) edition I’ve recently transitioned into a different role and have spent some time thinking about how to start this new job. A mentor advised me to think about three broad categories?—?the What are the goals, how do you define success?

User Testing 60

User Testing Technical Advisors Research Software Feedback Software 60

UX Studio

OCTOBER 16, 2017

For this reason, do not do feature prioritization as a solo activity; the more diverse a team (from product designers to business people), the better are the results from the feature prioritization session. Check the following methods because they approach a product’s functions from various perspectives.

Customer Experience 81

Customer Experience User Testing Customer Feedback Technical Advisors 81