Remove Differentiation Remove Roadmap Remove Technical Review Remove White Paper
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How Does Product Management Give you the Best Chance of a Successful Digital Transformation?

Mind the Product

Digital transformation is “the use of technology to radically improve performance or reach of enterprises”, according to an MIT and Capgemini white paper. Gartner says : “Digital business transformation is the process of exploiting digital technologies and supporting capabilities to create a robust new digital business model”.

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Your First Days as Product Manager

Under 10 Consulting

Review the corporate pitch. Perhaps the fastest way to get up to speed on your company and its role in the industry is to review the product and corporate slide decks. Take time to review the latest thinking in your industry. Fill out your technical expertise. Review them all. Review the product roadmap.

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Product Launch Timeline

ProductPlan

Maintaining alignment of the product launch timeline with the product roadmap ensures the pieces come together smoothly. Launch teams must differentiate the new offering from what’s already available and tailor messaging for each vertical market. With a defined audience and messages, next comes execution and outlets.