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Startups need dual theories on distribution and product/market fit. One is not enough

Andrew Chen

It’s hard to be a product without a strong theory of distribution Here’s a common startup situation. 99% of startups are not differentiated on their underlying technology, and there is very little engineering risk involved. A team busts their ass for months building the first version of their product.

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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

First, I did not know how to frame, develop and present product strategy in a systematic way, and second, as a startup, my company has not historically had a good track record of strategy being developed outside of senior management (read: founder). What systems/metrics/processes do we need to measure and track winning? How do we win?

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BrowserStack’s Mark Rudden on hypergrowth in a global pandemic

Intercom, Inc.

Ever since he was hired as the Director of EMEA Sales at BrowserStack , a web and mobile testing platform that lets developers test their websites and mobile applications across browsers, operating systems, and mobile devices, he had to completely rethink how to successfully onboard hundreds of salespeople just as everyone was going remote.

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Business Development vs. Product Management

The Product Guy

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. Vikas did his Master of Business Administration (MBA) in Information Systems from XLRI Jamshedpur, India.

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Product Strategies for Non-Strategists

The Product Guy

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. Vikas did his Master of Business Administration (MBA) in Information Systems from XLRI Jamshedpur, India.

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Rapid Prototyping for Product Managers

The Product Guy

Jordan has enterprise Software-as-a-Service experience within the facilities management, legal and pharmaceutical verticals, having most recently worked at ServiceChannel, Epiq Systems and Medidata Solutions. Vikas did his Master of Business Administration (MBA) in Information Systems from XLRI Jamshedpur, India.

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Brex’s Michael Tannenbaum on fintech growth strategies

Intercom, Inc.

But although it’s inspiring to look at the paths other companies have successfully traveled, you also run the risk of ending up at the exact same destination. If you live near a startup hub of some sort, you’ve probably seen their billboards and out-of-home takeovers. From Wall Street to startup. Michael: Early stage is tough.