AB Tasty
MAY 20, 2022
We invite you to also read our previous article in this series, Measuring Your Digital Impact, or the series introduction. This is the final blog in our five-part series on a data-driven approach to customer-centric marketing. To wrap things up, we met with our partner Sophie D’Souza, Vice President of Optimization at Spiralyze, and Rémi […].
Mind the Product
MAY 20, 2022
In this ProductTank Berlin talk, Christine Itwaru, Senior Director of Product Operations at Pendo, explains the origins of product operations and how product managers can benefit from it. [.] Read more » The post Product operations by Christine Itwaru appeared first on Mind the Product.
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ProductBoard
MAY 20, 2022
This article was co-written by Kate Villanueva, Denae Foster, Boge Sotirovski and Haley Miller, members of Productboard’s Professional Services team. There are a number of reasons why you might want to revamp your product processes. You may be trying to improve efficiency, account for new people, or bring your company into the next stage of maturity.
TryMyUI
MAY 20, 2022
The most crucial component of any design process is UX research. Therefore, it shouldn't be overlooked. You can't run a successful project when you don't understand your users' needs, wants, and expectations. Therefore, UX research is critical before starting any project. It will ensure that your product is designed keeping users in mind. . The post The importance of including UX research in your UX design process appeared first on TryMyUI Blog.
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Qrvey
MAY 20, 2022
Part 2 – Don’t Embed the Wrong Vendor Twice In this article, Part 2 of our three-part series on the challenges of software purchase regret, we’re discussing how to avoid making the same mistakes twice. Once you realize it’s time to replace the solution you purchased, it’s critical to understand what went wrong in the buying. The post Software Product Heroes Learn From Their Purchase Regrets – Part 2 appeared first on Qrvey.
Userpilot
MAY 20, 2022
“What is the purpose of creating multiple SaaS user segments?” you may ask. Customers act differently. Some are more active and engaged, while others get stuck in the process. Thus the goal of creating multiple segments is to understand the needs of those segments and enhance their customer journey. Consider customer segmentation as a lighthouse that directs your efforts around customer success and product marketing in the right direction.
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