ProductBoard
JUNE 14, 2021
This piece was first published on Forbes Tech Council. In the past few years, an increasing number of product organizations are turning to product operations (product ops) to optimize their workflows and collaboration. Our recent survey of product managers and leaders revealed that 39% of teams now have a product ops function, and 45% of these teams with a product ops function created the role in.
TryMyUI
JUNE 14, 2021
image Source: Flickr Moderated testing is the go-to approach for collecting qualitative feedback from test participants who perform specific tasks to check the usability of a product. It offers the answer to “why did the user interact with a product in a particular way? Moderated testing aims to improve the user experience by identifying potential problems and errors that may affect user experience to a great extent.
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NextBigWhat
JUNE 14, 2021
Product managers have to wear multiple hats. Apart from being master communicators, they need to learn the art of managing different stakeholders across the org. Right from engineering to marketing, sales, support, and of course, the leadership team. This is almost a political role, minus the power (and influence). And this isn’t easy. Most product managers struggle with this in their career.
UX Studio: Product Management
JUNE 14, 2021
Have you ever got on a website to buy something but somewhere along the way, you deserted the shopping cart because you got distracted? Maybe you were not sure about the security of the checkout process, or you did not want to be bothered with filling out some information on the website. There are many different reasons why customers drop out of the shopping or checkout process.
Speaker: Anne Steiner and David Laribee
As a concept, Developer Experience (DX) has gained significant attention in the tech industry. It emphasizes engineers’ efficiency and satisfaction during the product development process. As product managers, we need to understand how a good DX can contribute not only to the well-being of our development teams but also to the broader objectives of product success and customer satisfaction.
Product Innovation Educators
JUNE 14, 2021
How product managers can succeed in innovation leadership. Welcome to the Product Mastery Now podcast. You may know it as The Everyday Innovator, but after seven years of interviews, I have changed the name to better reflect our mission, which is to help you become a Product Master, creating products customers love. Our guest today is a 30+ year innovation and technology journalist.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
DevelopmentCorporate
JUNE 14, 2021
Product managers of products in the late majority/laggard stages of the TALC face additional challenges that early stage product managers don't. This post describes 10 principles product managers can use to maximize the success of middle age products. The post Product Managers: How Do You Manage Middle Aged Products? appeared first on Development Corporate.
Centercode
JUNE 14, 2021
Centercode has been running beta tests for over 18 years. That’s why we can say this on good authority: beta testing isn’t easy. For one, there is no “one size fits all” formula that works for every product, every company, or every customer.
Userpilot
JUNE 14, 2021
Product managers take product feedback seriously, but can customers always identify their issues correctly? Product analytics allows you to track and analyze user activity and understand what users actually do rather than what users say they do. These analytics are fueled by behavior-based data that you can use to gain actionable insights. In this article, we’ll go over the basics of product analytics, along with the best collection of analytics tools to serve your product needs.
Centercode
JUNE 14, 2021
There are two simple questions that you can ask your beta applicants that will get you 80% of where you need to be to pick the absolute best beta test candidates from any pool of applicants.
Traditional PM struggles with the complexities of platform ecosystems. B-MAP framework tackles this challenge. B-MAP goes beyond features, focusing on building, managing, adapting, and partnering to foster a thriving platform ecosystem.
Userpilot
JUNE 14, 2021
Are you looking to build a solid marketing automation strategy and don’t know where to start? You’re in the right place. In this article, I’ll cover what marketing automation is, how to set up an effective strategy for it, and go over some examples of how to use marketing automation at each stage of the user journey to drive product growth.
Bain Public
JUNE 14, 2021
(Montréal, Canada) – Paul Ortchanian, Founder, CEO, Head of Product of Bain Public joins Cédric Tawil, Director at Startup Grind Montreal , in a fireside chat discussing what the future of product management holds and how businesses can prepare for it. This fireside event is hosted by Cédric Tawil from Startup Grind Montreal. Startup Grind has hosted past events with other credible individuals, seeking to guide and give startups the tools they need to be successful in today’s industry.
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