Thu.Jan 21, 2016

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How to Deal with “Sinatra” Stakeholders

Folding Burritos

No matter how much we’d like for our Product Management role to be solely focused around building great products and making customers happy, the reality is that we need to work inside organizations. We’re part of a larger team and that means interacting with a broader group of people with direct or indirect interest in the product: our stakeholders.

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Using Education Services to Drive Adoption

TSIA

As technology solutions providers, you want to make sure your customers are effectively using and adopting your company's products and/or services. When customers are able to achieve their desired business outcomes with a solution, they’re likely to spend more with your company, so it’s in your best interest to make sure customers are realizing a solution’s full potential and achieving their ROI.