Fri.Feb 10, 2023

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How organisations are supporting product during economic downturn

Mind the Product

In a recent survey, Pendo and Mind the Product asked over 500 product professionals how their work and their companies’ priorities have changed in response to current economic conditions. Here's a snippet of what we found. [.] Read more » The post How organisations are supporting product during economic downturn appeared first on Mind the Product.

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How to Fuel Business Growth with Customer Intelligence Analytics

Userpilot

How can customer intelligence analytics help boost product growth ? In this article, we cover the following: What customer intelligence is and why it’s essential in SaaS. The four main types of customer intelligence data. Three steps to automate your customer intelligence analytics. Seven ways to act on intelligence data to improve your product experience.

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Mixpanel IRL events: Where we’ll be in 2023

Mixpanel

In the digital, remote-first world we’re all working in today, IRL time with colleagues and partners has become precious. In 2023, Mixpanel is excited to host and participate in in-person events where we can put in face time with our data, growth, and product development communities worldwide—and we’d love to see you at them! From meet-ups to customer AMAs to product communities, below is a running list of the in-person events we have planned for this year.

Events 59
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What are The Different Types of Personas Used in SaaS?

Userpilot

You probably thought that companies only used one type of persona for sales, marketing, feature adoption , and everything else. Actually, there are multiple types of personas for different teams, levels of research, and use cases—which you need to understand if you want to connect with customers. So let’s cover each of them and see what you can do to improve your team’s effectiveness.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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The Importance of Diversity, Inclusion and Belonging in Product Management

Ronke PM

Table of Contents What is diversity, inclusion, and belonging? Diversity, inclusion, and belonging is product management Global diversity upsurge Intentional hiring of diverse team members Embracing neurodiversity Implementation of inverse mentoring Final thoughts Diversity is ineludible, inevitable, and ineluctable. It is necessary for our advancement.

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Saa?

Business of Software Conference

Over on the mastadon , Sara Safavi recently posted: Which got us thinking about the full alphabet of SaaS that is more realistic to life: SaaA – Software as an Apocalyptic abyss SaaB – A semi-reliable car for architects SaaC – Software as a Cause of anxiety SaaD – Software as a Disappointment SaaE – Software as an Escape SaaF – Software as a F*@king Service SaaG – a classic Indian dish of cooked spinach studded with cubes of fried paneer cheese SaaH R

Events 45
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David M. HALM – Lead Senior Consultant

Clint Padgett – Project Success

David is a Lead/Senior Consultant with PSI. Since joining the company in 2005, he has provided consulting and other project support for clients in a wide range of industries, most prominently the heavy manufacturing industry and electric utility sector. David has worked in a broad variety of project types, including facility design/construction, product localization, product development/introduction, supplier selection, cost reduction and international sporting events.