Enterprise Positioning Sales Training Startups 
Intercom, Inc.
NOVEMBER 20, 2018
In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. It’s okay if you are ‘terrible’ at it.
Userpilot
SEPTEMBER 2, 2022
It’s a great option for enterprises since it’s SOC 2 Type II certified and offers robust features for enterprise needs. Doesn’t work for employee training. It’s not affordable for really small startups: if $249 per month which might be a small fortune for some companies. Pros of Userpilot. Complex UI.
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Business of Software Conference
NOVEMBER 30, 2020
Startups often struggle to communicate the value of their products, particularly in sales meetings. This is a talk about positioning, but a little bit more about how you communicate your positioning or share your positioning. And we’re a tiny little startup, some of those things look really expensive.
Intercom, Inc.
JANUARY 16, 2019
Most users view a product only through the lens of their own use, not through the needs and habits of all the users in their enterprise (which is a view someone at the top, such as a Chief Information Officer, is more likely to have). Sales doesn’t need to be a cost center. Structure your sales organization for maximum efficiency.
The Product Coalition
FEBRUARY 26, 2022
I even know some highly effective organisations with hundreds of thousands of users who just have product designers instead of product managers in most of their squads and are seeing positive results. This is especially true in enterprise software and it’s this idea that talking with sales teams is broadly fruitful.
Intercom, Inc.
JULY 5, 2018
Doug: Here’s a little background on Emergence: we are hyper-focused on B2B enterprise SAAS companies. I continue to do what I love doing, which is helping startups figure out how to build and grow. Coining sales productivity. I went to Salesforce after that, and that’s where we coined the term “sales productivity.”
Intercom, Inc.
JULY 5, 2018
Doug: Here’s a little background on Emergence: We are hyper focused on B2B enterprise SAAS companies. I continue to do what I love doing, which is helping startups figure out how to build and grow. Coining sales productivity. I went to Salesforce after that, and that’s where we coined the term “sales productivity.”
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