Mixpanel

OCTOBER 5, 2021

You can spend all the time in the world devising a thoughtful, nuanced analytics strategy for your product analytics, but if your event tracking isn’t set up behind the scenes just how you need it, some (or all) of your data might be rendered far less helpful than you’d like. Event stuttering.

Technical Cofounder 98

Technical Cofounder Data Visualization Analytic Tools Events 98

Mixpanel

JANUARY 3, 2022

One of those niches that’s become more valuable in recent years: product analytics. As data-driven product development continues to balloon in popularity, so does the need for accurate and sophisticated implementation of analytics tracking in software products. Keep the product folks technically up-to-date.

Analytic Tools 59

Analytic Tools Data Visualization Engineering Weak Development Team 59

Mixpanel

FEBRUARY 3, 2022

So it’s tempting to think the additional add-on of measuring user events in your code (i.e., implementing product analytics) is something that can wait until your team is bigger, until you have more users, or until you have more money. Remember, product analytics involves tracking events in your app.

Analytic Tools 64

Analytic Tools Data Visualization Feedback Software Technical Cofounder 64

Mind the Product

DECEMBER 29, 2016

2016 was a year when the product management community grew significantly and continued to mature. Lots of us are still trying to work out what the scope of a product management role should be and how it should be applied within their organisations. Perhaps product management is becoming a misnomer?

Technical Cofounder 112

Technical Cofounder Data Visualization Feedback Software User Testing 112

Mixpanel

MAY 19, 2022

Event tracking is how you know what’s happening in your mobile apps. It’s the primary technique used to capture usage information by product analytics platforms like Mixpanel. An event is something that happens in an app. Every time one of these things occurs, we consider an “event” to have been “triggered.”

Analytic Tools 105

Analytic Tools Events Data Visualization Technical Cofounder 105

Mixpanel

OCTOBER 21, 2021

So the last thing we want is to step on all of that by needlessly littering our views with event tracking calls to analytics platforms. The solution: Update the elegance of your event tracking approach to match the elegance of SwiftUI. But what happens if we want to add event tracking to this view? Binding var list: TaskList.

Data Visualization 72

Data Visualization Analytic Tools Events Reporting Tools 72

Mixpanel

SEPTEMBER 15, 2021

And that makes it possible to get into all the benefits of a sophisticated platform like Mixpanel with little technical risk—even if for only a trial run and/or to use it alongside other tools like GA. But this is especially true when it comes to tracking user events for analytics purposes. photo])) }. }. photo])) }. }.

Analytic Tools 101

Analytic Tools Data Visualization Technical Cofounder Events 101