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The Editor’s Notebook: Privacy and Data Security, Retraining Sales Teams

Pragmatic Marketing

More than one-third of Canadian consumers have experienced the consequences of a security breach of hack, according to research conducted by PCI Pal , a company that provides secure payments to contact centers. Survey respondents said they would feel better about data security if. So, what will make consumers feel more comfortable?

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Sustainable Product Strategy: How to Move from Outputs to Outcomes

Amplitude

Roadmapping is at the core of product strategy and product management. As a product person, and the VP of Product at Yesware , I’ve never come to fully embrace the discussion of what each team would deliver, in what sequence and within a long timeframe. Product management is moving towards outcome-based product-planning.

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The 3 core skills to master real-time selling

Intercom, Inc.

That’s what live chat tools for sales teams make possible. You execute demand generation programs to drive visitors to your website, qualify them, nurture them into sales opportunities and convert them into paying customers. We still qualify to determine if the lead is a good fit for our products.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. This may sound like a platitude (it sorta is) but it implicitly highlights the cross-functional nature of the product marketer's job," Cuttica said.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. This may sound like a platitude (it sorta is) but it implicitly highlights the cross-functional nature of the product marketer's job," Cuttica said.

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The Editor’s Notebook: Privacy and Data Security, Retraining Sales Teams

Pragmatic Marketing

More than one-third of Canadian consumers have experienced the consequences of a security breach of hack, according to research conducted by PCI Pal , a company that provides secure payments to contact centers. Survey respondents said they would feel better about data security if. So, what will make consumers feel more comfortable?

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Intercom on Product: Accelerating your strategy after COVID-19

Intercom, Inc.

So today, Paul Adams , our SVP of Product, and I are bringing you a special episode of Intercom on Product. If you’re short on time, here are a few quick takeaways: You can’t balance short-term and long-term investments without considering the existing product strategy. Des Traynor: Welcome to Intercom on Product, episode 14.

Strategy 228