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Susan Stavitzski on Customer Discovery: How to Test Assumptions and Uncover Opportunities

Userpilot

Why should you use customer discovery? How can product managers use it to test assumptions and uncover opportunities? Using Discovery to Test Assumptions and Uncover Opportunities by Susan Stavitzki. Customer discovery is the process of identifying, defining, and prioritizing relevant user personas.

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UX Copywriting: 3 Testing Methods That Beat A/B Testing + QUIZ!

UX Studio

UX copywriting and user testing? It might sound like a new match in the UX design world. But you don’t have to start from scratch when it comes to testing content and microcopy. We, at UX studio , collected three methods that provide more insights than general AB testing. What is UX copywriting?

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How Google Conducts User Research for Customer Loyalty in 2021

Usersnap

Google’s tech alone didn’t build them into a top company; User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

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How to Deliver a Better Product in Terms of Usability and User Experience?

Userpilot

If you’re a UX designer or product manager wondering how to deliver a better product in terms of usability and user experience, this is the article for you. Start improving user experience and usability with user research. A/B tests allow you to identify the best versions of your UI and in-app content.

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8 Usability Testing Methods For SaaS Products

Userpilot

UX researchers have developed many user experience testing methods over the years, and more techniques are still being researched. Let’s take a look at the top usability testing methods, and let’s see how they all compare, and identify the best use case, advantages, and disadvantages of each.

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How Google Conducts User Research to Ensure Customer Loyalty

Usersnap

Google’s tech alone didn’t build them into a top company, User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

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The Product Interview?—?A Technical Exercise

The Product Coalition

A Technical Exercise In this post, I’ll offer my idea of the sort of technical abilities expected from a product manager. It’s common to find interview questions regarding product design/product sense , prioritization , and UX (the links are my takes on it). The Product Interview?—?A Can it meet the requirements?