Mironov Consulting

JANUARY 24, 2024

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    We can’t build a sensible product strategy in a vacuum. 

Strategy 119

Strategy Product Strategy Onboarding KPIs Data Visualization 119

Roman Pichler

JUNE 1, 2020

For example, these stakeholders are likely to include representatives from marketing, sales, support, and finance for a commercial product. At the same time, you rely on their work and support to progress the product, for instance, to market and sell it. Involve the Stakeholders in Important Product Decisions.

Weak Development Team 307

Weak Development Team Product Research Customer Experience Workshop 307

Intercom, Inc.

OCTOBER 18, 2021

Popular metrics like churn rate and conversion rate inform product strategy and help various company stakeholders to understand a product’s value. Not all products are the same. Beta customers’ interactions with early versions of the product indicated it was taking customers a long time to reach this point.

Data Visualization 269

Data Visualization Analytic Tools User Testing Research Software 269

The Product HQ

APRIL 20, 2024

That gives you the experience and expertise to get to the next level, where you start managing other product managers. Over time, potential product directors need to show an ability to lead the entire product team. On top of that, they need to show success in every product strategy they own.

User Testing 52

User Testing Research Software Feedback Software Analytic Tools 52

ProductPlan

MARCH 5, 2021

Associate Product Manager. In terms of day-to-day work, associate product managers do everything a product manager does, but on a smaller scale. In other words, you may not set the product strategy or own the product roadmap , but you will set priorities for your projects. Product Manager.

User Testing 132

User Testing Product Research Product Management Product Manager 132

Product Management University

FEBRUARY 25, 2020

There are seven core principles of portfolio product management. Structure product management/marketing so that their market knowledge is stronger than all other disciplines combined. That way, they’re always leading from a position of strength. On to product strategy. Aspirational Market Positioning.

Marketing 130

Marketing Product Management Product Manager Reporting Tools 130

ProductPlan

MARCH 5, 2021

Associate Product Manager. In terms of day-to-day work, associate product managers do everything a product manager does, but on a smaller scale. In other words, you may not set the product strategy or own the product roadmap , but you will set priorities for your projects. Product Manager.

User Testing 98

User Testing Product Research Product Management Product Manager 98