Remove Finance Remove Product Marketing Remove Sales Training Remove Weak Development Team
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Mismatched Expectations: Product Information and Sales Teams

Mironov Consulting

Product: “We’re endlessly creating and updating demos, decks, product bulletins, release dates/roadmaps, FAQs, technical docs, checklists, cheat sheets -- but Sales hardly uses any of them, and still expresses deep frustration with us.  Sales  There’s something more systematic here.

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The Great Silence

The Product Coalition

I’ve asked friends who do the job at social events and got the same answer, and frequently asked members of my own teams, who struggled to find the time to do it. To compensate, I’ve seen UX researchers & designers pick up the mantle a lot more, and the design teams have really leaned into this space.