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The Best of Everything Handpicked for PMs

The Product Cafe

Hello, all you product-loving folks! 💜 Welcome to this week's edition of Product Café, your weekly cup of coffee for everything product management, startups, AI, and more. ☕ Thanks for reading Product Café Newsletter ☕️! Don’t miss it!

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The Path Beyond CSM

Gainsight

In Gainsight’s book, The Customer Success Professional’s Handbook, the authors shared the essential skills that every CS professional should possess. While it requires more of a technical background, as a CSM, you come with the perspective of knowing the customer’s needs and goals. You can better advise on valid customer pain points.

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Three Superpowers of a Product Manager

Mind the Product

As a product manager it’s not uncommon to feel pulled in a million different directions as you work to meet the needs of your customers, developers and company stakeholders. Write a Handbook. Internal stakeholders need to know how the products you build work. This should not be confused with technical documentation.

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Interactive Walkthroughs in 2021: The Ultimate Guide for SaaS

Userpilot

An interactive walkthrough is a step-by-step, interactive guide to your product that will ultimately lead your users to activation. Exactly what constitutes activation will vary for different use cases of your product. Many SaaS products have complex internal systems which are not immediately intuitive to use for new employees.

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Elad Gil on catapulting into hyper growth

Intercom, Inc.

This wasn’t Elad’s first experience with hyper growth – Google grew headcount 10x during his time as a product manager there – nor the last. He’s also co-founded Color Genomics and invested in and been an adviser to companies like Airbnb, Coinbase, Instacart, Square, Stripe and more. Elad: It was a bit ad hoc.