Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing.

Feedback Software 86

Feedback Software Analytic Tools Research Software Customer Experience 86

Userpilot

OCTOBER 17, 2023

Customer insights provide intelligence and analysis about customer experience, activities, and preferences. Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Purchase data to find conversion drivers that influence users to purchase a plan or upgrade.

Data Visualization 80

Data Visualization Analytic Tools Feedback Software Research Software 80

Userpilot

JANUARY 10, 2024

TL;DR User research employs various qualitative and quantitative methods to investigate and understand users better. It helps you create a user-centered design process and ensure your final product is what customers love. Effective user research helps you: Understand user behaviors, needs , and preferences.

User Testing 93

User Testing Research Software Analytic Tools Feedback Software 93

Userpilot

JUNE 30, 2023

Looking for the voice of the customer questions to understand your users, analyze the market, and unlock growth opportunities? In this article, we will cover the voice of the customer methodology. We’ve handpicked the right survey questions under different research categories to make everything easy.

Customer Feedback 87

Customer Feedback User Testing Feedback Software Data Visualization 87

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. Put simply, user personas impact your entire business model. and What are their pain points? What is a user persona?

Data Visualization 93

Data Visualization Analytic Tools Research Software User Testing 93

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment.

Data Visualization 85

Data Visualization Analytic Tools Feedback Software Research Software 85

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them.

Customer Feedback 73

Customer Feedback User Testing Feedback Software Product Research 73

UX Planet

JANUARY 16, 2024

SELECT Branding Process by Shakuro Mistake #1: Neglecting market research Market research is the North Star of branding. It illuminates your target audience, their pain points, and desires. This belief makes you disregard market research because you feel you already know everything customers want.

Branding 94

Branding User Testing Product Research Data Visualization 94

Userpilot

OCTOBER 2, 2023

Generative vs evaluative research methods are two techniques for conducting user research when managing your product. Both UX research methods are different but provide valuable insights to help your product development process. In-app Surveys : Provide real-time user feedback as they interact with a platform.

User Testing 102

User Testing Product Research Research Software Feedback Software 102

Userpilot

MAY 30, 2022

Segmenting your customers based on needs is highly effective as it allows you to form better relationships with users and provide a better experience for them. Let’s jump in to see what needs-based segmentation is all about and how you can collect data for that to increase the growth of your business.

Data Visualization 93

Data Visualization Feedback Software Research Software Analytic Tools 93

The Product Coalition

SEPTEMBER 21, 2020

Good product teams understand that their customers’ needs and behaviours are ever changing and the way to truly predict what impact any update will have is to try it on a small set of real customers. UI and experience optimizations- It is common for UX decisions to become a function of the team’s preference over time.

Customer Experience 155

Customer Experience Data Visualization User Testing Product Research 155

Userpilot

DECEMBER 7, 2021

Product designer vs UX designer—how do these two roles measure up against each other? While product designers and UX designers often have intertwined responsibilities, they are not the same. This article will walk you through all you need to know about a product designer vs a UX designer. Product designer vs UX designer.

UX 89

UX Research Software User Testing Analytic Tools 89

Userpilot

JUNE 28, 2023

Customers are the lifeblood of any business, and asking good feedback questions is critical to gauging their thoughts about your product or service and its perceived strengths and weaknesses. When used correctly, customer feedback can shape your growth strategy, help you detect issues, improve your brand image, and increase customer loyalty.

User Testing 89

User Testing Customer Feedback Customer Satisfaction Feedback Software 89

UX Studio: Product Management

DECEMBER 7, 2022

Including UX research in any UX project is crucial for all businesses with any digital platform. The industry of UX is getting bigger and bigger, and the list of UX agencies is getting longer. This is great news, but finding the best UX research agency can be challenging for companies in need.

User Testing 52

User Testing Research Software Product Research UX 52

Userpilot

SEPTEMBER 11, 2023

It involves market research, goal setting, and the development of your go-to-market strategy. The launch phase, on the other hand, is your time to execute and implement your marketing strategy. A product launch is a coordinated three-phase plan to successfully introduce a new product to the market.

Product launches 97

Product launches Product Research Data Visualization Research Software 97

Userpilot

FEBRUARY 21, 2022

During the pre-launch stage you need to conduct market research, define your UPS (Unique Selling Proposition), identify your target audience, and define user persona. The launch phase revolves around building and implementing your go-to-market (GTM) strategy. The post-launch phase is all about user onboarding.

Research Software 91

Research Software Feedback Software Onboarding KPIs Product launches 91

Userpilot

JULY 24, 2023

An effective product launch checklist includes the following: Define your target audience and build out your user personas. Conduct market research to identify competitors and determine avenues for product differentiation. Book a demo to learn how it works. How to plan a successful product launch strategy?

Product launches 82

Product launches User Testing Product Research ChatGPT 82

Userpilot

JUNE 7, 2022

Product-centric vs customer-centric: which approach do you use for your SaaS business? By understanding the difference between a product-centric and a customer-centric approach, you can create a strategy that’s aligned with your SaaS growth goals. Have a pricing strategy that encourages users to engage with your product.

User Testing 52

User Testing Customer Experience Feedback Software Customer Feedback 52

Userzoom

DECEMBER 17, 2019

Armed with the proper tools, guidance and methods of communication, you should be able to convince anyone within your organisation about the value of user research and the positive impact it will have on the bottom line – without resorting to cattle-prods, lies or locking yourself in the stationery cupboard and having a very loud cry.

User Testing 122

User Testing Research Software Product Research Customer Feedback 122

Userpilot

SEPTEMBER 7, 2022

How do you collect customer data and identify white space opportunities? White space analysis identifies gaps in existing services on the market or in internal processes and uncovers hidden opportunities. It also gives product teams a better understanding of the market and sparks product innovation.

Data Visualization 90

Data Visualization Feedback Software Research Software Analytic Tools 90

Usersnap

JANUARY 26, 2022

What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. Engaging customers can mean everything and nothing (depends who’s saying it ??), SaaS companies need to have products that put the customer front and center.

Feedback Software 111

Feedback Software Analytic Tools Research Software User Testing 111

Userpilot

AUGUST 16, 2022

Marketing experiments give you an insight into how well marketing strategies will perform before implementing them. But how should you run them? In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business.

Research Software 93

Research Software Feedback Software Analytic Tools Customer Experience 93

Userpilot

JUNE 20, 2023

Next, it’s time for market research which focuses on industry trends , assessment of the competitive landscape, and evaluation of the financial viability of the solution. In step 3, you need to define your target audience and create user personas. To start with, it’s easier to cater to the needs of a small group of users.

User Testing 82

User Testing Product Research Feedback Software Customer Feedback 82

Userpilot

MARCH 9, 2023

This article examines why product-market fit analysis is important and how to gather insights into achieving a product-market fit by getting feedback and validating your idea. You can use forms for potential and existing customers to sign up as beta testers to determine if the product/feature has a demand.

User Testing 89

User Testing Product Research Product Marketing Customer Feedback 89

Userpilot

JUNE 12, 2023

Marketing surveys let you understand brand perception, analyze customer sentiment , and identify improvement areas. But what kind of surveys should you be sending, and how do you frame your questions to elicit the right answers from respondents? Typeform – best for long-form market research surveys.

Data Visualization 75

Data Visualization Product Research Research Software Analytic Tools 75

Userpilot

MARCH 18, 2022

Having a product messaging framework is important because it sets the precedence for how the market and your potential customers will see your brand. Good product messages highlight your value proposition and the benefits you promise to deliver to users. The work doesn’t end there! What is product messaging in SaaS?

Research Software 52

Research Software Feedback Software Messaging User Friction 52

Userpilot

MARCH 25, 2022

A continuous message testing process is essential for getting the most out of your product marketing efforts. The goal is to ensure that all of your target customers have a clear understanding of your product, brand, and services you offer. In this post, you’ll discover the importance of message testing and how to get it right.

User Testing 90

User Testing Product Research Messaging Data Visualization 90

UX Studio: Product Management

JULY 9, 2021

We are a UX design agency based in Europe with a decade of experience in UX design and research. We know that each agency is different and all have their unique strengths, so we decided to investigate which UX agency London based companies could partner up with. Main UX design services of each digital design agency.

Research Software 52

Research Software UX User Testing Product Research 52

Userpilot

JUNE 30, 2022

The product management jobs-to-be-done framework relies on the idea that the customer is ready to spend money on a product only when it helps them complete a particular job. Tony Ulwick has invented the model to help companies better identify and meet the needs of their customers. What do we mean by ‘jobs’?

Feedback Software 75

Feedback Software Research Software Framework User Testing 75

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. In this article, we cover: How to define product value and a value-added product. How to measure product value. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue.

Feedback Software 86

Feedback Software Research Software User Testing Product Research 86

Userpilot

JUNE 17, 2022

You fall into the feature parity trap if you try to replicate all the features without considering how they benefit your customers. Releasing your MVP with limited features will let you discover which features your users need. Instead of copying your competitors’ features, find a better way to solve your customer’s pain points.

Feedback Software 52

Feedback Software Research Software Onboarding KPIs User Testing 52

The Product Coalition

JULY 8, 2020

Whether you’re a Product Owner, VP, manager, or UX designer building better products is the #1 responsibility that lies in your hands. For this first story, we’ll focus on how UX-data (Users + Experience data) can boost any product. Why do they use the product, what’s the pain point, what do they need next?

Feedback Software 82

Feedback Software Data Visualization Customer Feedback User Testing 82

Imaginary Cloud - Design

AUGUST 19, 2021

This blog post will discuss what Design Research is, its top benefits, and how we do it at Imaginary Cloud. What is Design Research? The Benefits of Design Research. ? Market Research vs Design Research. ? Design Research steps. ? Design Research methods. User Research.

User Testing 110

User Testing Research Software Product Research Customer Experience 110

DISQO

MAY 6, 2020

Farmers saw a ripe audience, to be sure, but not one that would be swayed simply by a change in marketing. The company’s service, support and sales models all needed to be reinvented to target this new customer. We needed to figure out what was important for consumers today, and how to bring that to life.

User Testing 85

User Testing Research Software Product Research Feedback Software 85

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? TL;DR A product team structure describes how the business organizes experts from different roles and functions to deliver successful products. Another way to structure teams is by customer journey stage , where a different team is responsible for one stage, like adoption.

Analytic Tools 81

Analytic Tools Feedback Software Research Software Product Research 81

Userpilot

JULY 31, 2023

Product managers should primarily be focused on the product itself – the roadmap, vision, and execution – while product marketing managers ’ main area of focus should be on product positioning and the go-to-market strategy. Glassdoor sets out that the average salary for a product marketing manager is just over $127k.

Product Marketing 83

Product Marketing Onboarding KPIs User Testing Marketing 83

Userpilot

OCTOBER 25, 2022

Product strategy defines who we are building for, what to build, and how to build it. Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Measuring user sentiment with NPS surveys is easy.

Product Research 86

Product Research User Testing Customer Feedback Research Software 86