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How to Choose the Right KPIs for Your Product

Roman Pichler

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. Then take into account the product goals on the product roadmap to discover additional KPIs. Step 3: Add Health Indicators.

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How to Choose the Right KPIs for Your Product

Roman Pichler

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. Then take into account the product goals on the product roadmap to discover additional KPIs. Step 3: Add Health Indicators.

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Made With the Finest Rainbows: Was Starbucks’ Unicorn Frappuccino a Success?

Mind the Product

As a product manager, I wanted to know — was the UF a success? I entered down the rabbit hole of user research as I so often do , and have found a case where marketing and product collaborated so seamlessly that we should all be envious. Don’t we all wish we could have people going out of their way in pursuit of our product? .

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RFM Analysis (Recency, Frequency, Monetary) in SaaS: The Product Manager’s Guide

Userpilot

RFM analysis is a user segmentation tool used in sales and marketing for targeted customer engagement. Recency takes into account the last time the customer engaged with the product. Choose the most relevant customer segments to drive your product goals. The choice will depend on your product and your goals.

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How to Write Great Product Specifications

The Product Coalition

preset quarterly goals or strategic need to focus on a new KPI) A broader change in your industry and/or prototypical customer’s life (e.g. Goals Beyond background context, you’ll almost always want to provide clarity on the goals of the feature being built?—?for for the user, for your business, and/or both.

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Your guide to a successful website redesign: everything you need to know

Imaginary Cloud - Design

A website redesign is one way to launch a new site to support a new marketing campaign, update an older site with the latest web standards, or give users a more seamless experience with site navigation. UX heuristics evaluate how a product is usable and set requirements for the product. " Execution.

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The Ultimate Product Strategy Checklist for your Mobile App

The Product Coalition

Unite your app team As a mobile app product manager, you’re going to rely on many stakeholders to help you achieve your product goals. At the minimum, your mobile product will bring design teams, IT, marketing and operations together?—?these Here is a UX example from The App Solutions. See here for our essentials.